Digital Producer

This is a Full Time Job

KRON4, a Nexstar Media Group, Inc. station in San Francisco is actively recruiting a Digital Producer. This role is responsible for updating kron4.com, curating high-performing content, crafting homepage layouts driven by data, and helping to report the news -- everything from quick-hit local stories to breaking news and enterprise reports. This role will work on building a loyal local audience by being responsive to traffic patterns and audience interest while serving as a steward of our brands.

Essential Duties and Responsibilities:
• Curate and produce a steady stream of interesting original content as well as content shared from other stations in the company
• Monitor all forms of media (print, TV, digital, blogs, and social) and be quick to report breaking news
• Always on the hunt for exclusive and/or trending content that will grow engagement and drive loyal, local traffic
• Flexibility to perform duties
• Excellent at writing headlines that grow audience and engagement
• Prioritize packaging content that grows page views per visitor and time-on-site, using headline testing, metric tools, and observed patterns to guide decision making
• Understand different ways to tell a story, particularly producing/sourcing short videos and choosing great photos from station archives and stock photography/newswire options
• Evaluate website traffic trends to make decisions on both daily content needs and, in concert with the team, longer-term content curation that will grow the local audience
• Build positive working relationships with station staff and management, work collaboratively on enterprise content, and create opportunities to drive to web content from broadcast
• Distribute news content on social media in line with the station's social media strategy

Requirements and Skills:
• Two years of experience in digital content and journalism
• Writes content, headlines, posts, etc., that gets clicks without being considered ''clickbait''
• Strong multi-tasking abilities
• Organized, technical problem solver and quick decision-maker
• Capable of researching, interviewing, and writing original news articles
• Knowledge of SEO best practices and AP Style
• Enjoys working in teams and has excellent interpersonal skills
• Ability to learn new technology and applications independently and quickly
• Strong communicator
• Some schedule flexibility (nights, weekends, early mornings)
• Regularly meets measurements of success
• Understanding of Google Analytics; Chartbeat experience a plus
• Proficiency in MS Office; HTML experience a plus
• Basic proficiency in the Adobe suite a plus

Education
Requirements:
• Bachelor's Degree (work experience and military service will be considered in lieu of)

Typical Day:

Digital Producer will attend local editorial meetings as needed/assigned. Producer will have familiarity with local, regional, and national content and use data to make decisions on what stories to publish and how to showcase them on website. Producer will take stories from newsroom and digital reporters and help package the content for optimal engagement. Producer will need to improve headlines and thumbnail images. Producer will communicate successes across the team and the regional group to maximize traffic across as many websites as possible.

Physical Demands & Work Environment:
The Digital Producer must be able to sit, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, and work indoors in environmentally controlled conditions. In addition, the Digital Producer must be able to handle, control or feel objects, tools or controls. Repetitive movements are required. Work may be conducted in extremely bright or inadequate lighting conditions.

Compensation - $28.85/hr commensurate with experience and skill level