Product Marketing Manager, Ads

This is a Full Time Job

DESCRIPTION:

We are seeking a passionate, curious, and collaborative Ads Product Marketer to join our Ads Product Marketing team. You will have the opportunity to be a key player in taking our Ads business to the next level as we announce building our own ad tech and the acceleration of Programmatic. Additionally, you will contribute to broader business tactics and pursue learning and development opportunities to consistently grow and evolve as a Netflix marketer and leader. This position is based in Los Angeles, CA or New York, NY and reports to the Head of Ads Product Marketing.

Key Responsibilities

You will play a supportive role to Managers on GTM launch work and other project work. There is also opportunity to drive individual projects forward with support from a Manager on the team.
• Support the definition and development of go-to-market efforts across new ad product solutions, & enhance existing offerings in close partnership with cross-functional stakeholders (product commercialization, ad product, research, sales, UX, measurement, policy, etc).
• Be a trusted partner to both the product and sales teams, and work closely with your team members in driving projects forward.
• Support the team in identifying and executing marketing needs to support ad products in each region for UCAN, with extension to EMEA, APAC and LATAM.
• Collaborate and assist in creating materials, demos, assets, etc that bring solutions to life in a succinct and exciting way.
• Collaborate cross-functionally (Comms, Ad Product, Marketing) to ensure a consistent ads narrative.
• Collaborate with Research teams to include audience and industry insights that can inform the development of new ad solution offerings and their positioning in market.

What We're Looking For
• 3-5+ years experience in product marketing within the digital advertising and/or B2B Advertising space, and total of 5-7 years overall experience.
• Experience in partnering cross-functionally on bringing products to market in the advertising/B2B space.
• Strong ability to communicate and ability to project manage independently. Ability to partner with technical teams like Product, legal, policy and comms/ and other marketing team members on projects including product launch moments.
• Excellent communication and storytelling skills, with comfort in understanding research data.
• Ability to collaborate in an environment that values team culture and inclusiveness.
• Excel at teamwork and have an ability to execute on near-term business priorities while simultaneously building a long-term strategy for ad product marketing.
• Strong project management, planning, and organizational skills, including the ability to handle multiple projects simultaneously and to deliver work under tight timelines.
• High-level understanding of product growth and developing strategic roadmaps.
• A strong attention to detail and eye towards using the 80/20 rule to address problems.
• Knowledge of the ad-supported streaming space and ad tech ecosystem.
• Programmatic experience a plus.