Marketing Director, Film and Series - Korea

This is a Full Time Job

Responsibilties
• Lead a team of creative and media marketing professionals responsible for Films, Series, slate and brand marketing.
• Manage the overall calendar of marketing campaigns for original films & series, global films, and brand/service marketing campaigns.
• Responsible for the successful marketing of our titles in Korea and the creation of campaign strategies and assets that can travel outside Korea.
• Lead the prioritization and planning of K content slates for domestic and global markets.
• Provide direction and strategic guidance for campaign development, aligning it with business objectives.
• Contribute to the Korea marketing strategy as part of the Korea Marketing Leadership team and ensure effective execution.
• Build strong relationships internally and externally with cross-functional partners, industry stakeholders, talent, showrunners, directors, and production houses.
• Foster a culture and lead by example.

Requirements
• Strong experience in entertainment marketing, particularly in films, series, and content marketing.
• Demonstrated track record of creating impactful 360-degree campaigns that resonate with audiences and generate cultural relevance.
• Ability to strategize and execute campaigns across different channels and target audiences.
• Proven excellence in creative execution across multiple campaigns and brands.
• Deep understanding of consumer insights and their application to campaign strategy and execution.
• Comprehensive knowledge of the media, entertainment, and cultural landscape and its influence on brand and content marketing.
• Strong organizational and management skills to navigate complex work environments, stakeholder dynamics, and campaign timelines.
• Openness to feedback, a learning mindset, and a commitment to continuous improvement.
• Effective leadership abilities with experience in managing large, talented teams.
• Fluent English communication skills are essential.

We are an equal opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, ethnicity, religion, color, place of birth, sex, gender identity or expression, sexual orientation, age, marital status, military service status or disability status.

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