
Manager Partner Marketing Creative - Spain
Netflix
Madrid, MDThis was removed by the employer on 5/9/2019 9:11:00 AM PST
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This is a Full Time Job
Our partners range from global consumer electronics brands to telcos and MVPDs. Today, we're partnering with leading brands like Telefónica, Vodafone, Google, Samsung, LG and more. Working closely with the partner marketing team and cross-functional leadership at Netflix, we are seeking a creative professional who can lead a team of individual contributors responsible for end-to-end creative strategy and execution for our partners. The successful candidate will have deep experience building and implementing creative strategy as well as elevating creative output from brief to execution.
As partner facing strategists and gatekeepers of the Netflix brand, this role will ultimately be responsible for setting the creative strategy, ensuring business objectives are met, and extending our content story across a wide array of partner marketing efforts in Europe, specifically Spain.
Key responsibilities:
• Introducing new partners and their agencies to the Netflix brand in Spain, briefing partner campaign creative, and uncovering creative opportunities for our titles
• Proactively translating brand/marketing propositions into concepts our partners and and their consumers can be inspired by
• Leading creative workshops and presenting best-in-class creative case studies for partners during the concepting phase
• Offering creative guidance and expertise to regional partner marketing leads and key stakeholders
• Managing marketing tools for regional implementation: toolkits, educational materials, partner portals, and creative case studies
• Partnering with local agencies to develop breakthrough, content-driven thinking that extends our title campaign efforts
• Directing design and copy throughout Netflix-produced partner asset creation, curation, and delivery
• Uncovering opportunities to develop creative briefs and propose campaign ideas based on upcoming regional priorities
• Collaborating with international cross-functional teams including: Marketing Production, Global Creative Marketing, Content Services, Public Relations, and Brand/Editorial teams
• Guarding Netflix brand attribution/representation as well as usage of owned Netflix and studio content in partner creative in Europe
Qualifications/Experience:
• At least 8 years of experience across a diverse range of media, with a meaningful body of work to share in EMEA markets
• Experience in developing creative strategy for top entertainment, lifestyle, consumer brands in Spain and Portugal
• Fluency in English and Spanish is required
• Strong and well informed creative POV
• Excellent communication and presentation skills
• Significant experience in brand and/or consumer marketing
• Demonstrated ability to leverage insights and analytics to set creative strategy
• Passion for building great content marketing programs that are unique and scalable
• Independent and efficient work ethic with a high-degree of organization
• Ability to prioritize effectively across partner opportunities big and small
• Quick to test and learn without getting bogged down in process
• Demonstrable experience leading and driving partner marketing programs
• A natural and deep affection for movies and television
*Design and copywriting experience a plus
Personality Attributes
• Passionate and curious about design, technology and the role of entertainment in today's media landscape
• Strategically minded, forward-thinking, extremely organized, and highly effective in communicating with in a fast-paced environment
• High level of intellectual curiosity and ability to demonstrate strong judgment in the face of ambiguity