Media Strategy and Planning Manager

This is a Full Time Job

Job Purpose

The Media Strategy & Planning team is seeking a highly motivated individual with a passion for Entertainment. The Manager, Media Strategy & Planning is primarily responsible for supporting the Director, Media Strategy & Planning in the planning and buying process of all paid media plans in support of Peacock and NBC Entertainment titles.

Essential Responsibilities
• Support the Director, Media Strategy & Planning in the development of paid media strategies and plans for all paid media supported shows
• Assist in the development of analysis necessary to support media recommendations and decisions
• Help manage analytics and campaign reporting both in-house and with the agency to contribute to building fact-based media strategies and derive optimizations in campaign and for future planning
• Manage the delivery of all creative materials between NBCU production groups, external agency buyers/traffic departments and media vendors
• Assist in managing all financial reporting documents associated with the media budget
• Coordinate with counterparts across the organization on marketing plans and execution
• Seek and understand emerging trends and first to market opportunities
• Meet with representatives across the media industry to foster mutually beneficial relationships with all media partners, particularly those within the NBCU family
• Assist the larger media team with any ad-hoc projects/requests

Qualifications

Basic Requirements
• Minimum 4 years of experience in paid media planning and buying with a strong focus on planning digital and TV/Streaming
• Media agency experience required

Desired Characteristics
• Bachelor’s Degree in Liberal Arts, Marketing, Communications/Advertising, or Media Studies
• Entertainment experience preferred
• Strong knowledge and understanding of the television industry, particularly the Broadcast and Streaming TV business
• An understanding of TV & Digital viewing measurement
• Extensive knowledge of marketing, advertising and media planning principles
• A love of the Entertainment industry
• Analytical skills; comfortable distilling data into actionable insights and optimization opportunities
• Strong quantitative skills with the ability to stay organized and manage time wisely
• Ability to juggle multiple tasks in a deadline driven, fast paced environment
• Advanced communication skills; able to present ideas clearly and concisely, both written and verbal
• Ability to work across various teams and departments within an organization
• Must have team spirit and be a self-motivator with a proactive nature and collaborative attitude
• Previous management experience, including the ability to train staff
• Computer proficiency particularly with Word, Excel and PowerPoint
• Flexibility to adjust schedule based on workload

Additional Requirements

Hybrid: This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week. Beginning January 5, 2026, hybrid employees will be required to work from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.