Gaming Content Writer and Strategist

This is a Full Time Job

About the role

MrBeast is looking for a talented Writer/Content Strategist to join our Gaming channel. A person in this role will be responsible for structuring and shaping unscripted multiplayer gameplay into compelling, high-retention YouTube narratives. This role translates chaotic, unpredictable game sessions into structured story arcs, escalating tension, rivalries, and stakes without scripting outcomes.

Success is defined by the ability to design frameworks that maximize audience retention, reinforce brand voice, and turn multiplayer chaos into memorable, viral-ready content.

What You'll Do
• Design narrative structure for unscripted multiplayer gaming videos.
• Write video hooks, transitions, escalation beats, and framing segments.
• Develop challenge frameworks that allow unpredictability while preserving tension.
• Research YouTube retention trends and apply insights to video pacing.
• Identify structural weak points in content and propose improvements.
• Pitch written video concepts and flow to Director for approval.
• Collaborate with Production Manager on feasibility, timing, and scope.
• Work with editors to ensure pacing, cliffhangers, and mid-video resets maintain engagement.
• Track retention data and refine future frameworks based on performance signals.

What We're Looking For
• 3 years experience as a producer, writer, or content strategist in high-performing digital content.
• Demonstrated experience working in YouTube-first or creator-driven environments.
• Strong understanding of multiplayer gaming formats (Minecraft, GTA Online, large lobbies).
• Proven ability to structure unscripted content for audience engagement.
• Excellent written communication and narrative clarity skills.

Preferred Skills
• Deep familiarity with YouTube retention mechanics and algorithm signals.
• Knowledge of viral trends, creator ecosystems, and competitive gaming content.
• Experience collaborating across production, editing, and creative teams.
• Ability to translate performance data into creative decisions.

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