
Senior Manager, Product Strategy - Ecommerce Integrations
LiveNation
New York, NYThis was removed by the employer on 10/3/2025 10:12:00 AM PST
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This is a Full Time Job
LN Media & Sponsorship || Senior Manager, Product Strategy (Ecommerce Integrations)
THE JOB
The Senior Manager, Product Strategy for Ecommerce Integrations within Live Nation's Media & Sponsorship Division walks the line between strategic partner integrations (external) and product strategy (internal) without missing a beat. Product Strategy for Ecommerce Integrations serves as the primary subject matter expert, supporting sales and marketing teams while liaising with the LNE Product & Engineering groups that build any/all integrations. You will support the Senior Director of Product strategy by helping serve as the initial interface for scoping innovative digital product opportunities with partners: Concepting, pitching, planning, feasibility assessments, requirements writing, road mapping and performance monitoring.
You will help the Senior Director of Product Strategy define future product solutions and proactively drive cross-division and cross-company requirements to support digital integrations for client businesses spanning categories like financial services, travel, telco, consumer technology, and retail. Part consultant, coach, and product expert, the Senior Manager, Product Strategy focuses on discovering ways to drive partner business value by helping develop, define and plan new product concepts to roadmap into the E-Commerce integrations product development cycle.
Live Nation Media & Sponsorship architects, sells and manages the company's national corporate sponsorship programs with the world's most recognizable brands. It is an exciting, fast-paced team that collaborates with all facets of Live Nation's business including venues, festivals, ticketing, artists, content, media (digital, social, mobile), promotions, and concert production. To learn more about our division, check out: https://livenationforbrands.com/
WHAT THIS ROLE WILL DO
• Serve as the product point of contact for commercial teams while projects are in initial stages of deal definition
• Facilitate product discovery in collaboration with the TM Sponsorship Group
• Help define and evaluate new Ecommerce partner products ideas, producing upstream product proposals that deliver against clients' business needs
• Organize cross-functional working sessions to identify questions and hypotheses to ensure product proposals add value and deliver against client needs.
• Work with sales and brand management teams to assess strategic product frameworks to successfully sell scalable e-comm solutions, and optimize those solutions for performance
• Stay apprised of market trends, opportunities and shifts in the competitive landscape.
• Maintain and grow partner relationships
• Transition the project to the TM Sponsorship Group post-SOW signature, heading into Tech Analysis
WHAT THIS PERSON WILL BRING
• BA Degree required
• 2-4 years of experience in digital or Ecommerce-focused roles
• Business acumen and strong client communication skills to assess and drive client objectives, craft and deliver pitches and proposals, and evaluate digital feature performance
• Experience creating process, building relationships and collaborating across global teams, with the ability to influence various global stakeholders and across organization levels
• Familiarity with product management best practices such as the software development lifecycle and agile project management
• Familiarity with product management areas such as API integrations, CMS platforms, UX/UI design, user journey strategy, and performance data analysis
• Experience with key product and project management tools such as Notion, Jira, Confluence, Google Analytics and Asana required
The expected compensation for this position is: $100-115K USD
** Pay is based on a number of factors including market location, qualifications, skills, and experience.