
Integrated Marketing Senior Manager
LiveNation
New York, NYThis is a Full Time Job
THE JOB
As a Senior Manager, you will independently lead the strategic development and execution of sophisticated marketing programs. Acting as a trusted expert, you'll apply deep analytical thinking, industry knowledge, and client-facing communication skills to deliver tailored solutions that drive meaningful business growth.
WHAT THIS ROLE WILL DO
Learning and Knowledge
• Interpret and apply qualitative and quantitative research to inform idea development and support strategic rationale.
• Demonstrate advanced knowledge of pricing structure and media value, incorporating it into strategic planning and client recommendations.
• Enhance team efficiency by independently applying institutional knowledge to solve challenges, reducing reliance on subject matter experts for foundational information.
• Share original thinking, proposal examples, and best practices with the broader IM team to inspire cross-category idea generation and creative excellence.
Program and Proposal Development
• Lead the creation of high-impact, fully integrated marketing solutions for prospective brand partners, strategically weaving creative themes and business objectives into compelling campaigns.
• Manage multiple complex projects simultaneously, consistently delivering high-quality, strategically aligned work within dedicated timelines.
• Develop and present persuasive client-facing materials-including decks, white papers, term sheets, and budgets-with clarity, confidence, and minimal oversight.
• Analyze complex brand challenges and proactively incorporate non-traditional products and services into strategic solutions.
• Apply category-specific knowledge to validate campaign logic and elevate brainstorm outcomes into robust, actionable proposals.
Communication and Relationship Building
• Facilitate internal working sessions by owning agendas, guiding discussion, capturing decisions, and defining next steps and responsibilities.
• Build and sustain strong working relationships through consistent follow-through and reliable execution, reinforcing trust with internal teams and external stakeholders.
• Foster a collaborative mindset by integrating diverse team input using a ''Yes, and…'' approach that builds on ideas and drives innovation.
WHAT THIS PERSON WILL BRING
• 5+ years of progressive experience in advertising, marketing, media, or consumer promotions, with a proven track record of leading complex program development independently.
• Demonstrated expertise in crafting and presenting integrated marketing proposals that align business strategy with creative storytelling.
• Strong verbal and written communication skills, with the ability to present confidently and persuasively to client and agency partners.
• Advanced ability to analyze data and research, translating insights into actionable strategies and validated campaign concepts.
• Proven strength in building cross-functional relationships, managing through influence, and delivering on high-stakes deadlines.
• Skilled facilitator with experience leading productive meetings, guiding team ideation, and driving group alignment.
• Proficiency in Microsoft Office Suite (especially PowerPoint and Excel) and Apple Keynote for high-impact presentation development.
• Self-motivated learner with a proactive approach to knowledge-sharing and problem-solving.
• Bachelor's degree in Marketing, Communications, Business, or a related field-or equivalent experience.
Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.
Salary/Benefits
Benefits
• Medical, vision, and dental benefits
• Paid time off (PTO)
• 401(k) program with company match
• Tuition reimbursement
• Stock program
• New parent programs and support
• Infertility support
• Volunteer time off
Perks
• Free concert tickets
• Crowdfunding network
Additional Information
Live Nation's Integrated Marketing team delivers innovative, insight-led partnerships that connect brands with the cultural impact of live music.