Digital Media Manager I

Full Time Job
THE ROLE

We are seeking a Digital Media Manager to be part of Live Nation Entertainment's Digital Media Strategy Team, which is responsible for ushering in the next evolution of event marketing via innovative digital marketing campaigns. This role will coordinate the strategy, development, and execution of digital campaigns for Ticketmaster. This role will work closely with multiple stakeholders including channel partners, category managers, and external partners. This role will report directly to the Sr. Manager, Strategy and Planning.

WHAT THIS ROLE WILL DO
• Build and execute integrated digital campaigns that deliver revenue growth and awareness
• Project manage and coordinate digital campaigns across multiple sports and music categories including NFL, NBA, NHL, Concerts, and Theater, among others
• Support Ticketmaster Marketing Solutions team by being a sounding board for our internal partners and helping them provide the best digital solutions for their clients
• Identify test-and-learn opportunities and coordinate with channel partners to launch and measure impact and effectiveness of creative, segmentation, and channel to improve performance
• Use a data-driven approach to evaluate and improve digital media investment decisions on an ongoing basis
• Partner with channel leads to monitor and track campaigns in real-time, making recommendations for continuous improvement to achieve sales goals
• Distill learnings into actionable insights to drive adoption of digital best practices
• Collaborate and build relationships with cross-functional partners including design, brand, marketing, product, analytics, and finance
• Think strategically across multiple types of campaigns
• Stay up-to-date with digital marketing trends and technologies, while making recommendations for new tactics to enhance marketing efforts

WHAT THIS PERSON WILL BRING
• 3+ years of digital marketing experience with a focus on strategy and planning; Agency experience a plus
• Ability to coach and develop at least one Associate Manager
• Strong understanding of digital advertising (Google Search, Facebook, Programmatic Media)
• Comfortable working with both qualitative and quantitative KPIs
• Experience with data and web analytics tools (Google Analytics, Facebook Attribution)
• Strong analytical skills and data-driven thinking
• Experience with collaborating and coordinating with internal and external teams
• Experience presenting to stakeholders
• Proven record of effectively managing large budgets, driving quantifiable results
• Proficient with Excel and PowerPoint, or equivalent
• Self-motivated, team player with ability to excel in a fast-paced environment
• Bachelor's degree in marketing, business, economics, or related field
• Affinity for the music and live entertainment industry

BENEFITS & PERKS

Our motto is 'Taking Care of Our Own' through 6 pillars of benefits:
• HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
• YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets
• WEALTH: 401(k) program with company match, Stock Program
• FAMILY: New parent programs & support including caregiver leave and childcare cash, infertility support
• CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
• OTHERS: Volunteer time off, crowdfunding network

Live Nation's policy regarding vaccinations and masking will evolve based upon updated regulations and factors related to COVID-19. Currently, we strongly encourage employees to be fully vaccinated or have received a negative COVID test within [24] hours of entering an office.

EQUAL EMPLOYMENT OPPORTUNITY

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It's talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.

Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Live Nation will also provide reasonable religious accommodations on a case by case basis.

HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications r

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