Director of Worldwide Publicity

This is a Full Time Job

Director, Worldwide Publicity Job Details | Lionsgate

Summary of Position

The Director, Worldwide Publicity will report to the SVP, Worldwide Publicity and support the development and execution of publicity campaigns for theatrical releases throughout the full lifecycle of each film. The role will specialize in talent relations, serving as a key liaison to talent and their representatives while overseeing press requests, publicity logistics and overall talent management across assigned campaigns.

Responsibilities
• Manage assigned publicity campaigns under the strategic direction of the SVP, Worldwide Publicity, while providing guidance to the Coordinator and Assistant across campaign priorities.
• Liaison between the studio, talent and their representatives, maintaining proactive communication around campaign strategy, publicity opportunities and requests.
• Support publicity campaigns from production through theatrical release and Home Entertainment, contributing to overall strategy, planning and execution.
• Partner with the SVP, Worldwide Publicity and collaborate across Strategy, Digital, Media, Creative, Field & Events, Visual Communications and other internal teams and external agencies.
• Manage talent and filmmaker publicity across assigned campaigns, including press opportunities, interviews, appearances, content capture, press days, junkets, premieres, festivals and press tours.
• Strategically evaluate and communicate press opportunities to talent and representatives, securing participation and approvals while balancing talent considerations with overall campaign goals.
• Pitch talent, filmmakers and film assets to broadcast, print, digital and other priority media, identifying opportunities that support strategy and positioning.
• Oversee talent publicity logistics including availability, scheduling, travel, grooming, security and working with junior team members to ensure all is accurate.
• Monitor campaign budgets and contribute to materials including timelines, talking points, production notes, talent memos and filmmaker presentation decks.
• Oversee on-set press activities with Unit Publicists, coordinating requests for talent approvals.
• Manage talent at premieres, junkets, talk shows, festivals, press tours, content days, editorial shoots and other activities, proactively anticipating needs and supporting campaign objectives.

Qualifications and Skills
• 5 years of publicity, communications, marketing, or related experience.
• Bachelor's degree in Communications, Public Relations, Marketing, or a related field.
• Strong written and verbal communication skills.
• Excellent organizational and project management skills.
• Ability to manage multiple priorities in a fast-paced environment.
• Experience working with talent, media, agencies, and cross-functional teams.
• Ability to maintain confidentiality and exercise sound judgment.
• Flexible schedule with willingness to work evenings and weekends as needed.

Additional Requirements

This position requires five (5) days per week in office.