Executive Producer - Digital Media
KFSN-TV ABC30
Fresno, CAThis was removed by the employer on 8/10/2018 10:54:00 AM PST
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Full Time Job
Job Summary:
KFSN-TV ABC30, the Disney/ABC-owned television station in Fresno, is looking for an experienced multi-platform journalist to lead our station's digital strategy and multimedia initiatives for current and future platforms. You are the voice of our consumers across all screens, including TV, digital, and social media.
Responsibilities:
Duties include oversight of the stations digital media platforms, including abc30.com, the abc30 mobile app, Facebook, Twitter, Instagram, and others to come. Focus on audience growth and engagement.
You will also collaborate with Audience Development and Sales staff to create new opportunities for growing digital audience and revenue.
Other duties include:
Dominating breaking news with speed and accuracy, owning the big story, and growing new opportunities in our multi-media environment
Coordinating the efforts of the station's digital team with station content creators to grow the station's online footprint by producing material that's both unique and complimentary to the television product
Creating powerful social media campaigns to maximize page likes and interactions
Monitor analytics in real time to access the effectiveness of content presentation and best practices (what's working, what isn't, why, and how to do it better)
Coaching reporters on finding unique elements to differentiate their content depending on platform.
Giving timely feedback to reporters and anchors on their content
Working with news management and IT to develop better workflow strategies
Basic Qualifications:
Must understand basic journalism legal principles.
Must be able to meet deadlines and work under pressure.
Preferred Education
College degree preferred
About Disney ABC Television Group:
Disney/ABC Television Group (DATG) redefines the future of media and entertainment. Delivering compelling creative, great storytelling, ground-breaking technology, high-impact marketing and innovative distribution, DATG offers multiple opportunities to build a career that supports entertaining and informing the world. A key unit of The Walt Disney Company, one of the world's most admired vertically integrated media enterprises, DATG includes global live action and animation entertainment, news, owned television stations, and radio. If you've got a passion to join our team of talented professionals we want to hear your story.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney's stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with KFSN Television, LLC, which is part of a business segment we call Disney ABC Television Group.
KFSN Television, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.
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