Manager, Ticket Sales Analyst
Kansas City Royals
Kansas City, MOThis was removed by the employer on 11/27/2018 10:18:00 AM PST
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Full Time Job
Job Summary:
This is a full-time Management position in the ticket sales and services department designed to lead CRM and lead improvements in overall organization reporting. The role will lead the management of CRM, process evaluation of CRM data and production of CRM reporting in support of revenue generating activities. This may include but will not be limited to assisting users, managing data integrity, reporting to management, and system architecture. Predictive analytics studies will be done to study in prioritization of sales and service campaign efforts. The role also leads analytic studies related to ticket price structures, dynamic single game pricing recommendations, secondary and primary ticket sales, consumer price elasticity, projections, and data driven pricing recommendations to increase overall ticket revenue. Business Intelligence dashboards hitting various databases will be built and maintained to provide real time data solutions for various Departments. This individual will assist in the technical documentation and support to maintain the Kingsway integration utilizing the Oracle Replicated Database.
Accoutabilities:
• Prioritize day to day activities relating to the CRM (Dynamics 365) system
• Lead teaching, implementation, and enforce the CRM policy in the ticket sales department
• Lead CRM updates, current architecture of system based on business processes, and creates architecture for added business processes or departments
• Develop methods of lead generation and qualifying of potential season ticket holders and group leaders, including working with third parties to determine best path execution of an outside data source used in line with our own data resources
• Maximize internal productivity of CRM users through new enhancements and features
• Manages the Hurrah Gamification sales motivational TV dashboards including the following: KPI configuration, user image and video file maintenance, always adapting the focus to most current business priorities, updating SQL and Fetch XML code used by the application
• Creates projections built to breakdown ticket sales revenue goals
• Collect and review data related to ticket sales to ensure quality and drive ticket sales
• Study primary and secondary ticket sales and incorporate into pricing suggestions based on various segments of buyers
• Propose single game pricing suggestions maximizing revenue to management for further review and discussion
• Builds Business Intelligence, visual and interactive, solutions within Microsoft PowerBI for Ticket Sales, Box Office, Corporate Sponsorship, and Finance reporting needs
• Performs analytics on Ticketing and Marketing data, identifying trends and recommending strategies for growth
• Writes and maintains SQL code hitting the Oracle Replicated Database and other SQL databases that maximizes efficiency/effectiveness for Ticketing, Corporate Sponsorship, Box Office, Marketing, and Finance reporting needs
• Supports the integration between the Ticketing Oracle Replicated Database and Microsoft Dynamics CRM through the use of Kingsway on the SSIS platform
Requirements:
• Bachelor's degree in statistics, modeling, applied mathematics or a related field
• Minimum 3 to 5 years relevant experience
• Thorough knowledge of Microsoft Excel
• Experience with SQL or other database language
• Excellent written and oral communication skills
• Understanding of the principles of ticketing, pricing and related industry practices preferred
• Analytical experience and the ability to collect data, analyze trends, determine opportunities, draw conclusions and make recommendations
• Ability to exercise sound decision making
• Ability to multi-task and meet strict deadlines in a fast paced environment
• Professional demeanor, organized, and detail oriented
• Demonstrate knowledge and interest in the landscape or sports marketing and sales
EOE/M/F/D/V
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