Sales Account Executive
Hearst TelevisionSouth Burlington, VT
Full Time Job
WPTZ NBC5, the Hearst Television owned NBC affiliate in the scenic Burlington, VT/Plattsburgh NY market, has an immediate opening for an experienced Local Sales Account Executive. This position provides an excellent opportunity to be part of a local news leader in the market. Great resources, including Nielsen ratings, Marshall Marketing qualitative data, and the vast digital assets of Hearst Television, provide significant opportunity for building innovative and effective marketing and sponsorship opportunities for both established and newly developed clients. This position requires travel throughout the entire DMA, but can be based in either South Burlington, VT or Plattsburgh, NY.
• Create, develop and nurture positive business relationships in the community
• Sell commercial time to local and/or regional advertisers and agencies. Includes on-air and digital media platforms.
• Generate new revenue by developing new advertisers to our medium.
• Manage and evolve a list of current valued clients
• Responsible for ensuring commercials are complete and ready to air on schedule.
• Responsible for orderly flow of all sales transactions, including overseeing preemptions and make-goods.
• Prepare creative presentations using rating services and other resources.
• Previous television/media/advertising experience preferred.
• Knowledge of computer applications (MS Office) and ability to learn proprietary software (Wide Orbit, Marshall Marketing, Kantar).
• Must possess excellent communication and interpersonal skills.
• Must have valid driver's license and clean driving record; use of personal vehicle for sales calls required.
• High School Diploma or GED equivalent