
Digital Ad Operations Specialist
Hearst Television
New York, NYDon't worry we have a lot of jobs on the site like this one;
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This is a Full Time Job
Digital Ad Operations Specialist
Responsibilities:
• Work with sales, account managers and vendors to implement and oversee ad campaigns on desktop, mobile, app and OTT products.
• Work closely with offshore resources to ensure accurate trafficking of campaigns and perform quality assurance/quality control checks on client campaigns to confirm that all placements and creative have been set up correctly.
• Monitor campaigns throughout lifecycle, communicating with account managers and stations on issues as needed.
• Optimize campaigns, including making suggestions for improved performance and pacing.
• Work closely with product and tech on the creation and implementation of custom advertising solutions.
• QA or troubleshoot 3rd party tags, and other advertiser-provided creatives.
• Provide technical support to advertisers, account managers and others via phone and email.
• Coordinate with our development team to aid in identifying, reporting and resolving technical issues as pertains to digital ad campaigns on HTV properties.
• Address day-to-day issues and questions from internal and external clients.
• Assist with documenting, updating and maintaining trafficking and work-flow procedures for client accounts.
Requirements:
• 3 to 4 years of experience in ad serving and ad management technologies such as Google Ad Manager (GAM), AdBook, FreeWheel, etc.
• Experience with DSP/exchange environments, preferably with Xandr (AppNexus), Display and Video 360 (DBM), DataXu (Roku), Madhive or SimpliFi
• Experience trafficking third-party RM platform tags and Rich Media vendors such as Doubleclick Studio, Sizmek, Mixpo/Netsertive, Celtra, etc.
• Familiarity with common browser-based debugging tools (LiveHTTP Headers, FireBug, Charles, etc.)
• Good analytical, troubleshooting and problem-solving abilities, along with an ability to collaborate cross-functionally with strong attention to detail.
• Strong written and verbal communication skills, excellent listening skills and the ability to adjust to the personalities of various partners.
• Ability to multitask with effective resolution management in a fast-paced, growing environment.
• Knowledge of HTML5 and JavaScript as pertains to ad serving and third party ad tags.
• Experience working with various ad networks, exchanges and header bidders (Index Exchange, Amazon, OpenX, etc.).
• BS or equivalent (computer science, engineering, or related) preferred.
Additional Requirements
As part of its continued efforts to maintain a safe workplace for employees, Hearst Television requires that all newly hired employees be fully vaccinated (as defined by the CDC) against the coronavirus by the first day of employment as a condition of employment, to the extent permitted by applicable law. HTV will consider requests for reasonable accommodations due to medical and/or religious reasons on an individual basis in accordance with applicable legal requirements.