Curation Editor
Hearst Newspapers
Houston, TXThis was removed by the employer on 8/31/2021 3:14:00 PM PST
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Full Time Job
Job Responsibilities:
• Update the website with the goal of increasing user interactivity and traffic, particularly among local readers
• Package Chron and third party content and promote on website
• Monitor all forms of media (print, TV, digital, blogs and social) and hunt for exclusive and/or trending content that will drive traffic
• Write headlines that grow audience and engagement
• Test all Chron headlines daily
• Curate different ways to tell a story, including careful selection of optimal photos
• Evaluate website traffic trends to make decisions on both daily content and longer-term content development that will grow local traffic
• Analyze web metrics to measure audience behavior
• Tailor content for SEO and AP Style
• Monitor Trending, Breaking News and Spotlight collections on homepage hourly, reporting on traffic and switching out visuals to keep website fresh
• Post third party content on Chron's social media channels
Requirements:
Bachelor's degree in journalism, communications or English preferred
Experience working in a CMS
Experience using Chartbeat, Google Analytics, Looker, or other analytics tools
Experience with SEO
Experience using SocialFlow, Hubspot, Sprout Social, or other social media scheduling platforms