Partnerships Marketing Specialist

This is a Full Time Job

Overview

Hearst Media Production Group is seeking a Partnerships Marketing Specialist to manage development of revenue-generating partnership solutions. This is a full-time role that will be responsible for developing multi-platform media sales materials and partnership proposals for prospective partners including brands, non-profits, and high-net-worth individuals. The ideal candidate has a passion for creating original, mission-driven programming and can effectively showcase the value of co-creating original programming across Broadcast Network Television and digital platforms.

This position reports to the Senior Vice President, Managing Director of Sales and is based in our new state-of-the-art Hearst facility in Charlotte, NC.

Responsibilities

• Lead the development and strategy of partnership proposals and client presentations, including but not limited to leading internal creative brainstorms and drafting original series log lines, creating and vetting partnership elements with all necessary teams, and developing sponsorship packages in line with production budgets and revenue targets
• Proactively develop ancillary integration opportunities (broadcast and digital / social) for existing series, and prepare sales materials for Business Development executives to pitch these opportunities
• Maintain responsibility for creating and updating sales materials (e.g. sizzles, one-sheets, development slate, etc.) and interface with appropriate parties on all deliverables
• Identify and research areas of opportunity / prospective clients to support sales cycle
• Develop and implement outbound sales marketing strategy to support Business Development executives in ongoing communication efforts to keep HMPG top of mind
• Maintain weekly status report of partnership proposals and corresponding economics

Experience

• 5+ years of relevant marketing experience
• Agency or media company experience preferred

Education

• Related experience and/or training considered as well as a combination of education and experience
• HMPG is a proud supporter of military veterans. Related military training and experience will be considered

Qualifications

• Clear and effective written and verbal communication skills and the comfort to interact with internal stakeholders across multiple levels and departments
• The ability to thrive in a fast-paced environment, handle multiple projects simultaneously, and meet deadlines in a cross functional, collaborative working environment
• Passion for creative writing, and comfort with translating written ideas into sales materials with clean, compelling design
• Excellent attention to detail, particularly related to project budgets and economics
• Working knowledge of PowerPoint and Excel a must. Expert knowledge a plus
• Familiarity with Salesforce a plus

About Hearst Media Production Group

Hearst Media Production Group (HMPG), a business unit of Hearst Television, is an independent producer and distributor of original programming for TV stations, broadcast and cable networks and streaming services. HMPG produces hundreds of hours of programming annually across linear, streaming, digital and social media platforms for domestic and international distribution in nearly 100 countries. Its popular shows include ''Matter of Fact with Soledad O'Brien,'' America's #1 syndicated political program; the Emmy Award-winning educational/informational (E/I) programming blocks airing weekends nationwide including ''Weekend Adventure,'' on ABC stations; ''CBS Dream Team,'' on the CBS Network; ''The More You Know,'' on the NBC Network; ''One Magnificent Morning,'' on The CW Network; ''Mi Telemundo'' on the Telemundo Network and ''Go Time!'' on independent stations. HMPG also distributes a diverse slate of other programming and content including ''Law&Crime Daily,'' ''Prime Crime,'' ''Consumer Reports TV,'' and the company's dedicated FAST channels ''Xplore'' and ''The Jack Hanna Channel,'' available on some of the most popular smart TVs and streaming platforms.