Social Media Editor

This is a Full Time Job

Overview (Why This Role?)
Good Housekeeping is seeking a creative, detail-oriented Social Media Editor to shape and grow the brand's voice across platforms. This is an exciting opportunity to bring lifestyle content to life in social-first ways and engage a highly loyal audience with fresh, compelling storytelling.
Key Responsibilities (What You Are Doing)
• Develop, plan, and execute daily social media content across Instagram, TikTok, Facebook, Pinterest, and emerging platforms
• Write platform-specific, compelling social copy that reflects the Good Housekeeping voice and drives engagement
• Manage the publishing schedule and ensure timely promotion of editorial, video, and commerce initiatives
• Pitch and create original social-first content, including short-form video, Stories, and Reels
• Monitor social trends and provide timely insights and content opportunities to the editorial team
• Track performance metrics to help inform content strategy and audience development
• Engage with the Good Housekeeping community across platforms, ensuring tone, style, and standards are consistently upheld
Qualifications (What We're Looking For)
• 4 years of experience in social media, digital content, or a related field
• Strong writing and communication skills, with an eye for compelling, on-brand visuals
• Proven experience creating short-form video for platforms like TikTok and Instagram Reels
• Proficiency with social media analytics tools and a deep understanding of platform best practices
• Collaborative mindset, detail-oriented approach, and an ability to thrive in a fast-paced media environment
• Hybrid work schedule - this role is based in New York City and requires 4 days per week in the office

This is a position covered under the Writers Guild of America, East, Collective Bargaining Agreement.