Marketing Coordinator

This is a Full Time Job

Why Hearst?

Hearst Media Solutions (HMS) is a full-service, data-driven, corporate-level sales and marketing organization, representing Hearst Magazine's 29 industry-leading media brands (including Cosmopolitan, Elle, Esquire and Delish) in the advertising marketplace. HMS is tasked with marketing our offerings across multiple platforms (digital, social, video and print) to the industry at large, with an emphasis on digital capabilities, content and commerce. The team's goal is to deliver solutions-oriented marketing opportunities to the advertising community, powering revenue growth across all of Hearst Magazines.

The Marketing Coordinator will contribute to ad sales marketing efforts for HMS, focusing on the Home, Travel and Finance categories. The role reports to a Marketing Director, as well as internal and external stakeholders. The mandate in this role is to help create revenue-generating, industry-leading solutions that leverage Hearst's editorial power, integrity, innovative advertising products and opportunities, data capabilities, and internal and external partnerships, all in the service of meeting client objectives.

This is a critical role that requires a generalist – someone who can write well, work pro-actively and independently, manage varied tasks, and project manage with dexterity, thoroughness, and attention to detail. The role will focus on smaller-budget projects in a variety of categories with strong potential to grow into managing larger-scale projects over time.

What you'll do:
• Aid in ideating and developing customized, story-telling-driven solutions in response to digital and integrated RFPs, collaborating with Sales, Branded Content Editors, Ad Product Teams, Media Planners

• Project manage the development of smaller-scale pitch decks, gathering and disseminating information as needed, and monitoring timelines

• Assist in creating strategic, category-driven client presentations for sales development, focusing on data insights and core brand equities

• Help marketing team research and identify new opportunities and partnerships

• Collaborate with Ad Product and Creative teams to identify and develop pro-active packages and opportunities around key digital, social, video, mobile, print, and experiential product offerings

• Help manage turnover of sold programs to Activation Managers

Who you are:
• Excellent writer who can communicate creative ideas in a clear, concise, vivid, and engaging manner

• Enthusiastic and knowledgeable about the media industry and Hearst's brands, with a strong understanding of digital, social, and video media

• Ability to think creatively

• Thrives in a fast-paced, high-volume environment

• Strong organization, prioritization, and time management skills

• Highly entrepreneurial - a self-starter who enjoys managing projects independently

• Ability to interpret research and data and to put that information to practical use in developing strategic concepts

• Design skills a plus

• Strong Keynote skills as well as fluency in Excel and Word

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