Associate Manager, Integrated Marketing - Fashion Group
Hearst Magazines
New York, NYThis was removed by the employer on 12/30/2019 9:12:00 AM PST
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Full Time Job
The Fashion Group (ELLE,
Harper's BAZAAR, and Marie Claire) seeks an Associate Manager, Integrated
Marketing who will be responsible for the strategy, development, and activation
of integrated marketing and added-value programs across the International Fashion and Luxury categories for both ELLE and Harper's BAZAAR magazines. The
Associate Manager, Integrated Marketing will collaborate with the print,
digital, and e-commerce teams to create cross-platform programs and
experiences-including but not limited to: custom creative concepts, in-book
promotions, digital content, social media extensions, events, and more. ???
Job Responsibilities:
• Strategize, create, and write
integrated marketing proposals for ELLE/BAZAAR Beauty & Non-Endemic
accounts
• Conceptualize,
develop, and oversee the activation of advertiser-specific marketing
programs, such as in-book custom content/native executions, digital
campaigns, and customized experiences/events
• Communicate
marketing concepts and programs by writing proposals, presentations, and
one-sheets
• Participate
in the development ELLE/BAZAAR signature platforms and opportunities
• Manage day
to day requests from sales staff/management
• Work directly
with clients to execute activated integrated marketing programs
• Manage
project budgets and timelines
• Develop relationships with
third party organizations and vendors to enhance arsenal of integrated
marketing offerings for categories
Required Skills:
• Minimum
2-3 years marketing experience
• Strong
creative skills and experience in developing compelling integrated
marketing programs; strong copywriting skills required
• An
understanding of the editorial product and fashion/beauty industry are
highly recommended for this position
• Ability to
work in a fast-paced environment and handle multiple projects
• Strong
presentation skills (verbal, written)
• Proficiency
with Keynote, Google Suite, InDesign, Microsoft Word, Excel, Powerpoint