Media Manager
Golden State Warriors
San Francisco, CAThis was removed by the employer on 6/22/2021 4:38:00 PM PST
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Full Time Job
About the Position
The Golden State Warriors are looking for a Media Manager to manage our paid media programs. In this role, you will lead all aspects of paid media efforts (SEM, Paid Social, Social, TV, Radio, etc.) across both GSW and Chase Center brands. Through management of schedules, processes, and resources, you will drive revenue, build positive brand sentiment, and partner with the larger organization to build integrated campaigns and deliver those messages to our fans. This position reports to Sr. Director, Growth & Retention.
This is an excellent opportunity to share your expertise while learning more about this growing sports and entertainment organization that values your initiative and dedication!
This is full-time position located in San Francisco, CA.
Key Responsibilities
• Work cross-functionally to identify priorities across internal teams and develop and execute a go-to-market plan for promotion
• Act as the day-to-day lead on various advertising campaigns, developing high-impact media plans that drive revenue and align with company goals
• Oversee paid (SEM, Display, Paid Social) and institutional media (TV, Radio, In Arena) aimed at acquiring new fans at defined ROI targets
• Collaborate with creative and marketing ops teams to ensure campaigns are in alignment with brand initiatives and priorities and are being executed on time
• Partner with external agencies to communicate priorities and deliver assets
• Manage reporting, billing and ad trafficking process
Required Experience & Skills
• Bachelor's degree, preferably in advertising/marketing, or equivalent work experience
• Minimum 3-5 years in traditional, digital and social media marketing
• Understanding of the marketing funnel from driving awareness and brand affinity to acquisition
• Experience managing paid media campaigns and planning/executing a media plan
• Proficiency in MS Office Suite, Web Analytics Tools (Google and/or Adobe Analytics, Google Tag Manager) and paid media platforms (Google Ads, Facebook Ads, Twitter Ads)
• Superior analytical skills; ability to identify roadblocks and translate data into actionable optimizations
• Excellent written and verbal communication, customer service and resolution skills
• Ability to balance multiple projects at once in a fast-paced work environment
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Golden State Warriors is an equal opportunity employer.
We will ensure that qualified applicants with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
Want to learn more about who we are and what we value? Visit www.warriors.com/employment