Marketing Associate
FOX Sports Florida
Fort Lauderdale, FLThis was removed by the employer on 10/5/2015 1:04:00 PM PST
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Full Time Job
FOX Sports Florida is searching for a Marketing Associate to join their team.The Marketing Associate will serve as the Marketing department's project liaison working closely with ad sales, traffic, production, programming, and team partners. The Marketing Associate will also work with the Marketing and On Air Promotions (OAP) Manager, managing vendors, suppliers, media partners and media plans. In addition, this person will be responsible for the following: executing on-air consumer promotions, working with leadership, tracking and balancing the marketing budget, strategically trafficking marketing (OAP); utilizing the Wide Orbit tool as well as the development and trafficking of marketing and team drops, facilitate the fulfillment of the network's marketing rider assets with each of our professional teams, and executing on-site activations; this may involve travel, working evenings and weekends.
Responsibilities
• Regularly work with ad sales, traffic, production, and programming throughout each season working with team partners on status calls, asset management and fulfillment, media and promotions.
• Manage external partner relationships with vendors, suppliers, agencies and media outlets.
• Work with the Marketing and Traffic Coordinator on trafficking On Air Promotions utilizing the Wide Orbit tool.
• Support the planning, execution and tracking of all off channel media. This includes but is not limited to radio, OOH, and digital.
• Develop topical in-game drops for marketing, corporate and team promotion.
• With oversight from the Director of Marketing coordinate and track all consumer promotions.
• Work with the Director, Marketing Manager and Finance to track and balance budget. This includes ideation and execution, working with legal to establish rules and regulations, and fulfillment of campaigns.
• Manage and oversee the day-to-day responsibilities of on-site activations. This includes scheduling, on-site supervision at events, coordination and identifying local opportunities.
Qualifications:
• This position requires a Bachelor's degree in Marketing or a related area.
• A minimum of 3-5 years previous broadcast television marketing, advertising agency, consumer marketing, or related industry experience is strongly recommended.
• Exceptional organizational and project management skills are essential; deep experience and track record in project management.
• Exceptional organizational and project management skills are essential; deep experience and track record in project management.
• Working knowledge of sports including college football, college basketball, MLB, NHL, and the NBA.
• The ability to multi-task and work in a fast paced environment is essential.
• Strong oral and written communication skills are needed.
• Must be a strategic, creative thinker that can help create marketing plans and drive to results.
• Working knowledge of Wide Orbit tool is a plus.
• Knowledge of Microsoft Office applications, including Word, Excel, PowerPoint and Outlook is essential.
• Ability to create Powerpoint presentations.
• Knowledge of Photoshop is preferred.
• Must be proficient in using social media including Facebook and Twitter.
• Flexible schedule - must be able to occasionally work varying hours during event times (events, special functions, etc.).
• Job will require working after hours and some weekends.
• Individual must be able to work independently, multi-task and exhibit strong leadership skills.
• Must be able to perform duties in other markets within the FOX Sports Florida and FOX Sports SUN footprints.
Division Description
FOX Sports is the umbrella entity representing 21st Century FOX's wide array of multi-platform US-based sports assets. Built with brands capable of reaching more than 100 million viewers in a single weekend, FOX Sports includes ownership and interests in linear television networks, digital and mobile programming, broadband platforms, multiple web sites, joint-venture businesses and several licensing partnerships. FOX Sports includes the sports television arm of the FOX Broadcasting Company; FOX Sports 1, FOX Sports 2; FOX Sports Regional Networks, their affiliated regional web sites and national programming; FOX Soccer Plus; FOX Deportes and FOX College Sports. In addition, FOX Sports also encompasses FOX Sports Digital, which includes FOXSports.com, FOX Sports GO, Whatifsports.com and Yardbarker.com. Also included in the Group are FOX's interests in joint-venture businesses Big Ten Network and BTN 2Go, as well as a licensing agreement that establish the FOX Sports Radio Network.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law.