Senior Vice President, Branded Content

This is a Full Time Job

The Senior Vice President, Branded Content will lead the strategic development and execution of creator-led branded entertainment across FOX Creator Studio. This executive will be responsible for designing premium, advertiser-ready content opportunities that align brand objectives with creator authenticity and audience engagement. This is a senior leadership role for a creative-commercial hybrid who understands how to shape formats, talent partnerships, and content ecosystems that generate sponsorship value without compromising editorial integrity or audience trust.

Regular, on-site attendance at the workplace for five (5) days per week is an essential function of the position. The selected candidate must be able to reliably meet this requirement.

A SNAPSHOT OF YOUR RESPONSIBILITIES
• Lead the branded content strategy for FOX Creator Studio across creator partnerships, original formats, and franchise development
• Work with creators to make their formats more bankable for advertisers and sponsorships, shaping shows that integrate seamlessly with brand partnerships
• Partner with Ad Sales to develop high-quality sponsorships, custom integrations, and branded entertainment packages that balance creative integrity and commercial goals
• Collaborate with creators and development teams to shape advertiser-friendly concepts that align audience resonance with brand objectives
• Build scalable branded content frameworks, playbooks, and best practices across the studio
• Standardize branded opportunities across repeatable creator formats to improve sell-through, integration quality, and long-term commercial value
• Develop relationships with brands, agencies, and marketing partners to identify new business opportunities and support a creator-driven engine for advertisers, creators, and FOX IP
• Drive revenue back to the business through branded partnerships, monetization strategies, and scalable deal execution
• Work in heavy coordination with Ad Sales to align branded content opportunities with advertiser demand and revenue goals
• Lead the productization and scaling of sellable advertising and sponsorship products across creator formats and platforms
• Organize and manage working media pitches and projected value to support planning, packaging, and P&L forecasting

WHAT YOU WILL NEED
• 15+ years of experience in branded content, media partnerships, advertising, entertainment marketing, studio development, or related fields
• Experience working cross-functionally with Ad Sales teams in a revenue-driven environment
• Bachelor's degree in Marketing, Communications, Media, Business, or a related field, or equivalent practical experience
• Proven track record in developing and executing creator-led or talent-driven branded entertainment at scale
• Deep understanding of advertiser needs, sponsorship strategy, and the balance between commercial objectives and authentic storytelling
• Strong relationships across brands, agencies, creators, and platform ecosystems
• First-hand experience with YouTube and social platforms, including developing and delivering pitch presentations
• Exceptional collaboration, communication, and presentation skills with the ability to align creative, production, sales, and executive stakeholders around a shared vision
• Proven ability to lead multidisciplinary creative teams and drive projects from concept through execution in fast-paced environments
• Skilled at managing multiple high-profile creative initiatives simultaneously while maintaining quality, efficiency, and business impact
• Willingness to travel as needed