Marketing Automation & Messaging Operations Manager

This is a Full Time Job

Job Summary:

The Marketing Automation & Messaging Operations Manager will be responsible for Braze all support related to journey building, focused on email, in-app, and other messaging channels. The ideal candidate will have a strong background in operations, experience in Braze or other CRM platforms and digital marketing, with a proven track record of improving CRM messaging goals and KPIs. This position is based in New York, NY and is a 1-year project based role.

Responsibilities:
• Manage and work through requests for Braze messaging from both CRM and Product Marketing teams.
• Partner across team to launch, maintain and evaluate A/B tests
• Assist in all reporting and analytics for messaging
• Monitor and analyze performance metrics to identify areas for improvement.
• Work with Operations team to build out best practices

Required Qualifications
• Minimum of 3 years of experience in operations or digital marketing, with a focus on working in CMS tolls for Braze
• Proven track record of developing and executing successful marketing strategies that drive business growth.
• Strong analytical skills and experience with web analytics tools.
• Excellent communication and collaboration skills, with the ability to work effectively across cross-functional teams.
• Proven ability to manage multiple projects and meet deadlines.

Required Education
• Bachelor's degree in Marketing, Communications, Business, or a related field

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