Political Strategic Insights & Audience Lead

This is a Full Time Job

Entravision is a leading global advertising, media and ad-tech solutions company connecting brands to consumers by representing top platforms and publishers. Our service portfolio enables high-performance campaigns while using highly competitive audience reach, cutting-edge mobile programmatic solutions, machine-learned bidding algorithms and demand-side platforms on a global scale.
In the US, Entravision is a leader in Hispanic marketing & media solutions serving both local and national Clients for more than 25 years. Our unique portfolio includes primarily Spanish language TV & Radio broadcast assets across 35 markets, an exclusive audio network & streaming platform, and a robust mix of curated digital & social media content solutions.

Political Strategic Insights & Audience Lead

Los Angeles, CA | Full Time

Summary
As Political Strategic Insights & Audience Lead at Entravision, you will be at the forefront of shaping the political content, analysis, and reporting that our organization produces. You will be responsible for providing in-depth political insights for sales and news while ensuring that Entravision remains at the forefront of political news and commentary.

The Political Strategic Insights & Audience Lead plays a critical role in shaping our media company's political content, ensuring accuracy, relevance, and insightfulness. This position demands a deep understanding of political research, strong leadership skills, understanding of media trends, especially new digital, social media, and a commitment to providing valuable political insights to our audience.

Key Responsibilities


1. Research Strategy: Develop and implement a comprehensive research strategy to deliver timely and impactful political insights.

2. Content Guidance: Collaborate closely with content creators to guide the development of political content, ensuring accuracy, relevance, and credibility.

3. Data Analysis: Utilize data-driven approaches to extract insights and trends from political data sources.

4. Policy Analysis: Analyze political policies and their potential impact, providing insightful commentary and guidance to our audience.

5. Market and Audience Research: Understand audience interests and preferences related to political content, driving strategic decisions and a clear narrative.

6. Collaboration: Collaborate with other teams within the company, including news, marketing, and sales, to ensure political research supports organizational goals.

Competencies
Background on television, radio, and digital audience measurement is preferred. An analytical mind. The successful candidate is a detective of sorts, searching for why/what happened. Ability to work well in a very fast paced environment; work well under constant pressure, with many immediate deadlines and priorities that shift constantly. Ability to work well with all levels of stakeholders, able to take constructive criticism and learn from it, able to find ways to complete tasks quicker while improving accuracy. The highest level of organizational skills, the ability to improve upon the current way of doing things that benefits everyone.
Complete and thorough knowledge of all aspects of Microsoft PowerPoint and Excel. Microsoft certification in each is preferred.

Qualifications:

Bachelor's or master's degree in political science, Public Policy, or a related field.
Proven experience in political research, analysis, or a related role.
Strong leadership, team management, and project management skills.
Excellent written and verbal communication skills.
Data analysis & research methodologies expertise, including digital & social media.
Proficiency in political data sources, databases, and tools.
In-depth knowledge of political issues, trends, and current events.
Strong critical thinking and problem-solving abilities.
Attention to detail and a commitment to accuracy.
Additional Preferred Qualifications:

Familiar with qualitative research platforms like MRI-Simmons and with Claritas-Geoscape mapping.
Spanish-speaker a plus.
Familiar with Gmail suite, including email, Google Drive, Spreadsheets and Slides.
POSITION TYPE/EXPECTED HOURS OF WORK
This is a Full Time position. Actual schedule and hours may vary.

SUPERVISORY RESPONSIBILITY
Reports directly to EVP, Political and Strategic Sales

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.