Social Media Manager

This is a Full Time Job

Social Media Manager
Position Overview

Dude Perfect is looking for a Social Media Manager to be the strategic quarterback across our always-on evergreen & reactionary content. This isn't a behind the scenes scheduling role, it’s a high-impact creative position for someone who lives and breathes the social calendar. You are the architect of our presence across Instagram, TikTok, X, Snapchat, & emerging platforms - ensuring that when the sports world moves, Dude Perfect is leading the pack.

You will own the roadmap for how we show up for the biggest moments in culture, from NFL Kickoff and the NBA Draft to holiday activations and beyond. Beyond the sports/entertainment world, you will be involved in bringing different parts of what we’re cooking on the social side across products, live experiences, and new verticals. We need a professional TikTok scroller who knows the trends before they break and can translate them into wins for the DP brand.

Who You Are
- You don't just follow a calendar; you create it. You see an upcoming holiday or sports milestone and immediately have five viral-ready ideas for how DP can own the moment.
- You are a student of the algorithm. You understand the pacing, hooks, and nuances that separate a good post from a trend-starting post.
- You understand that there is a massive divide between just filming an “ad” and engineering content that actually ruptures the social feed. You bring a relentless energy to every project, ensuring everything we create isn't just promoted, but premiered.
- You spend more time on TikTok and Reels than anyone you know - not just for fun, but to study why things work.
- You can balance the always-on content engine with high-priority product launches without breaking a sweat.

What You'll Do
- Drive the development and execution of the always-on social media content calendar for our core social platforms.
- Design and execute social content strategies for major cultural and sporting events (NFL/NBA seasons, drafts, holidays, etc.).
- Turn raw ideas into actionable production briefs for our editors and producers, ensuring every piece of evergreen content has a clear goal and a killer hook.
- Sit at the table with product teams and stakeholders to ensure social is a priority in the development phase of everything we build.
- Work with analytics to track what’s hitting and what isn’t, pivoting our content strategy in real-time to keep engagement at its peak.

Requirements
- 4 years of experience cooking on social media for a major sports/entertainment brand, lifestyle brand, or high-growth creator.
- You aren't just a manager; you're a maker. Whether it’s Adobe Suite or jumping into CapCut, you’ve got the hands-on skills to actually build what you dream up and get it out the door.
- You have a native, in-depth knowledge of TikTok, Reels, and X. You’re the first to spot a trending audio or format and immediately know how to make it work for us.
- You’re a self-starter with a track record of a competitive nature that wants to win on social media vs. checking the box of getting a post up.
- You’ve built content calendars that actually work, balancing pure entertainment with product-focused goals without missing a beat.
- You can pitch a high-level creative approach to internal teams and clearly defend why it’s going to win on social.
- You’re used to managing timelines and deliverables in a high-volume, fast-paced production environment where things move fast.
- You’re ready to jump in on weekends or unusual hours for live coverage of big sports and entertainment moments. When the world is watching, we’re posting.

Bonus Qualifications
- A background in creative writing or copywriting.
- A deep, personal passion for the Dude Perfect brand and our mission.
- Experience working directly with high-profile talent or professional athletes.
- Experience with Adobe Photoshop/Premiere Pro for creating custom thumbnails or visual assets.
- Practical knowledge of videography and shooting fundamentals (camera operation, lighting, sound) is a plus.
- Familiarity with collaborative tools like Monday, Frame.io, Slack, or Google Workspace.