Data Analyst

This is a Full Time Job

Job Summary:

The Marketing Analytics team is seeking a Data Analyst to support our core marketing measurement, automation and reporting needs. The Analyst will collaborate closely with Disney+ Marketing, Marketing Science, Data Engineering, Data Product, Data Science, and Finance teams. Their focus will be on developing tools, optimizations, and key business insights to propel Disney+'s growth. The ideal candidate will possess a passion for both paid media digital landscapes and a deep understanding of each step in the marketing journey.

Responsibilities
• Create, deliver and continuously improve our business measurement solutions
• Analyze and report key data quality health KPIs through regular metric monitoring and revise as needed as the number of datasets and critical systems expand
• Use internal and external analytics tools, SQL, and scripting languages to access and analyze multivariate data
• Translate complex reporting needs into technical specifications, including calculations, custom groups, parameters, filtering criteria and/or aggregation
• Build and automate reports and dashboards that provide insights into business measurement and effectiveness
• Understand the systems and business processes that populate critical systems with data
• Build intuitive presentations, interfaces, infographics and visualizations to tell stories with data
• Provide ongoing reporting and analysis to inform and support business, product and marketing decisions
• Partner with our Marketing Science, BI, Product, Engineering and QE team to ensure data quality, and troubleshooting relevant reporting metrics when needed

Basic Qualifications
• Bachelor's degree in business, economics, mathematics, statistics, computer science, or related field
• 3+ years of hands-on analytical work experience and proficient with SQL and Python/R
• Experience in manipulating large data sets, interpreting data trends and using a multitude of disparate data sources and tools
• Familiarity with documenting the data requirements, data strategy, data rules (standardization, cleanse, and validation)
• Strong analytical and technical skills to troubleshoot issues, analyze the cause, quickly come up with the possible solutions, document the changes, and communicate organizational impact
• Familiarity with data exploration and data visualization tools like Tableau or Looker. It's a plus if you can share a portfolio of clear, intuitive and insightful visualizations
• Ability to manage multiple work streams with demonstrated ability to organize and schedule work effectively and deliver against deadlines
• Excellent written and verbal communication skills

Preferred Qualifications
• Experience in the streaming media industry or other subscription-based service
• Experience working with project management tools such as Atlassian JIRA, Airtable
• Familiarity with data platforms and applications such as Databricks, Jupyter, Snowflake
• Demonstrated experience in the paid digital media including ad serving, tracking, and reporting tools including, Google Campaign Manager, media platforms (DV360, Google Search, Meta, etc.)

Additional Information

#DISNEYTECH

#DisneyAnalytics

The hiring range for this position in New York is $99,900 - 133,900 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.