Social Media Coordinator

This is a Freelance Job

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's #1 nonfiction media company reaching more than 1.8 billion cumulative subscribers in 209 countries and territories. Discovery is dedicated to satisfying curiosity through 149 worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as US joint venture networks OWN: Oprah Winfrey Network, The Hub and 3net, the first 24-hour 3D network. Discovery also is a leading provider of educational products and services to schools and owns and operates a diversified portfolio of digital media services, including Revision3.

We are seeking candidates for a Social Media Coordinator position in our Silver Spring, MD office.

Position Summary:
The social media specialist will help build communities of fans on social media platforms including Facebook, Twitter, Pinterest, Tumblr and others. He/she is responsible for working with our network partners to build a strong, engaged community to help support our business goals, including:
• Building awareness for new shows
• Encouraging repeat tune-in
• Driving traffic to our .coms
• Generating buzz and interest around our programming.

This position plays an integral role in deepening the strong affinity our fans feel for our shows, encouraging them to interact and add to the brand experiences of DCI. It also helps develop and implement social strategy with the cooperation and support of our network partners.

Responsibilities:
1. Assist in the Launch and Management of Social Media communities.
2. Develop editorial and marketing calendar working with marketing, PR and the website.
3. Maintain and refresh all assets on all community portals, working closely with marketing points of contact to gather key art and video assets.
4. Draft copy and optimize video tags & description to highlight tune-in and drive users to our .com properties.
5. Grow our community of followers, friends and subscribers within current social networks and by identifying emerging social networks and platforms.
6. Recommend creative approach/strategy for social media executions in support of marketing objectives for tune-in and digital media assets.
7. Maintain reports on all community elements and create reports on a monthly and ad hoc basis to describe community activity and growth.
8. Conduct periodic review of platform performance and engagement levels Keep up to date with the general social media landscape and participate in social media meetings, brainstorms, and strategy sessions.

Requirements:
* Passion for the social media space.
* Demonstrated engagement and experience.
* Passion for television programming, and in particular DCI programming.
* Experience all digital media community vehicles.
* Dedication to client service.
* Strong written and verbal communication skills.
* Excellent project management skills.
* Knowledge of basic HTML & photo editing.
* Superior Microsoft Excel and Power Point capabilities.
* Strong understanding of web analytics.
* Ability to meet changing demands and to adapt to frequently changing priorities.
* Must have the legal right to work in the United States.
* BA or equivalent experience required.

This is a full-time, temporary position in our Silver Spring, MD office. Unfortunately, we cannot respond to all applicants personally.

You will not be a direct employee of Discovery Communications. All temporary positions are payrolled through a 3rd party vendor

Discovery is committed to being an employer of choice. Not just a good place to work, but a great and inclusive place to work. Discovery values the unique point of view each employee brings to the workplace. We strive to recruit and maintain a workforce that meaningfully represents the diverse and culturally rich audiences we wish to attract and serve

Discovery Communications and its affiliates are Equal Opportunity Employers