Sales Planner - Engage
Discovery Communications
New York, NYThis was removed by the employer on 7/1/2019 11:32:00 AM PST
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Full Time Job
Reporting to the Director Advanced Advertising, this incumbent will be a dedicated client services representative for Discovery Engage, Discovery’s leading and innovative data driven advertising platform. Discovery Engage enables clients to activate and reach target audiences by leveraging Discovery’s rich content, diverse audiences through advanced data and technology. The position is responsible for servicing and fulfilling Discovery Engage campaigns. This role will create and manage Engage campaign optimizations while directly communicating with but not limited to agency contacts, internal Sales, Planning and Commercial Operation counterparts.
Responsibilities
The Sales Planner develops media proposals and creates sales presentations for all Discovery Inc. Engage (Advance Advertising platform) utilizing all available research, sales and content resources for national advertiser clients.
1. Build, revise and maintain all multiplatform sales proposals for agency list assignment.
2. Receive registered budgets from agency buyers. Compile advertiser history and pricing direction for Account Executive as needed.
3. Negotiate scatter deals, as needed.
4. Communicate deal planning status to Revenue team on a weekly basis for financial reporting purposes.
5. Work with advertising agency contacts and other advertising sales and Discovery Inc. divisions to ensure that stewardship of accounts are in order, i.e. monitor performance of clients’ schedules and prepare make good and ADU schedules.
6. Prepare and deliver competitive network analysis, presentation assignments, and/or business updates for regularly scheduled sales meeting.
7. Compile account detail through options reporting, holes analysis, liability, sales planning cover sheets, etc.
8. Prepare presentations for agencies/clients as needed and foster effective relationships with all established external contacts.
9. Support AE in prospecting to expand Discovery Inc. advertiser base.
10. Support Assistants who handle client scheduling, billing, brand allocations, reconciling discrepancies, maintaining client files.
11. Mentor new Sales Planners and Assistants. Act as a resource throughout their training and development.
Requirements
* 2 years related advertising experience.
* Strong computer experience (Microsoft Office: Excel, Powerpoint)
* Knowledge of the terminology and procedures in advertising sales
* Experience with research techniques and sources (Nielsen, MRI)
* Ability to multitask, while staying organized and detail-oriented
* Strong influencing skills
* Strong communication skills, both verbal and written
* Strong customer service skills
* BA in Business, Marketing, Communications or related field or equivalent education and experience
* Must have the legal right to work in the United States
New York City, New York, NYC, NY