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Manager - Integrated Asm Activation
Discovery Communications
Knoxville, TN
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This was removed by the employer on 6/3/2020 11:31:00 AM PST
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How do I hire a Manager - Integrated Asm Activation? Join Discovery’s Ad Sales Marketing team whose mission is to build a best in class cross-platform marketing organization that is revered by our clients and sales for our ability to connect ideas, innovation and insights to achieve our client’s goals and maximize revenue. The Ad Sales Marketing team is responsible for assisting in the development and execution of cross-platform marketing programs created for national advertisers across HGTV, Investigation Discovery (ID), Animal Planet and Magnolia. This role will also have an opportunity to work on key initiatives across Discovery’s US networks which include: HGTV, ID, Animal Planet, Magnolia, Food Network, TLC, OWN, Cooking Channel, Discovery Channel, Travel Channel, Science & Motor Trend Network.
This is a team of doers that empowers one another, approaches projects with optimism and purpose and challenges the status quo. We are seeking strategic visionaries, thinkers, and TV/digital lovers who want to be a part of crafting the future of television and entertainment.
Responsibilities
1. Execute custom content marketing elements and full-year integrated marketing programs for key advertising accounts; elements include (but are not limited to) in-show integration, custom short-form videos, social executions, and digital ad products
2. Provide clear and concise client-facing communication to gather requirements/assets, manage timelines, and provide deliverables
3. Develop detailed timelines, activation overviews, and content delivery plans for large-scale marketing opportunities
4. Manage production budgets for costs related to project work
5. Prioritize and manage multiple projects independently and with minimal direction
6. Collaborate with pre-sale marketing teams to create solutions and grow revenue opportunities for key ad sales accounts
7. Work effectively with team members throughout the network portfolio; leverage relationships across the company to accomplish goals
8. Develop, maintain and strengthen relationships with clients and their agencies, as well as with all key DCI divisions (Ad Sales, Network Programming, Production and Marketing)
9. Represent Discovery Ad Sales at external meetings and production shoots with high-level clients
10. Demonstrate deep experience and leadership to guide and mentor coordinator and specialist level positions
11. Accountable for the performance and results of a project team
Requirements
* Collaborative team player with strong stakeholder management skills
* Demonstrated self-starter with leadership and project management skills, but the self-awareness necessary to understand when/where to ask for help and guidance
* Proven ability to think creatively and strategically while navigating difficult and complex issues in a large, highly matrixed, dynamic corporate setting.
* Excellent written and verbal communication skills
* Ability to handle multiple demands and competing priorities simultaneously in a changing environment
* Requires the ability to influence others to accept practices, approaches and recommendations
* Demonstrated organizational skills, attention to detail
* A Bachelor’s degree or equivalent combination of skills, training and/or experience required.
* 5 years of integrated marketing experience (such as advertising agency, media sales/marketing, client side marketing, event marketing, branded content production). Experience in TV/Cable and/or ad sales marketing a plus.
* On-site experience managing branded entertainment or commercial shoots
* Experience working in digital/social marketing, including creating, packaging and executing multi-platform marketing campaigns.
* Candidate must possess maturity, professionalism and poise under pressure, and have proven experience interacting with top-level, business executives, as the position requires direct contact with senior Ad Sales management, key clients and talent, and is a brand representative in the marketplace.
* Travel throughout the year to attend shoots, client meetings and other necessary ad sales events.
* Must have legal right to work in the US
knoxville, tennessee, knox, knx, tn This job is no longer available. Click here to view current job listings.
This was removed by the employer on 6/3/2020 11:31:00 AM PST
Not to worry we have a lot of other jobs on the site;
Browse all jobs
Browse the Advertising Category
Browse the Marketing/Publicity/PR Category
Browse the TV Network Category
Search for Manager - Integrated Asm Activation jobs in Knoxville-TN
Search all Manager - Integrated Asm Activation postings
Are you an employer?
How do I hire a Manager - Integrated Asm Activation? Join Discovery’s Ad Sales Marketing team whose mission is to build a best in class cross-platform marketing organization that is revered by our clients and sales for our ability to connect ideas, innovation and insights to achieve our client’s goals and maximize revenue. The Ad Sales Marketing team is responsible for assisting in the development and execution of cross-platform marketing programs created for national advertisers across HGTV, Investigation Discovery (ID), Animal Planet and Magnolia. This role will also have an opportunity to work on key initiatives across Discovery’s US networks which include: HGTV, ID, Animal Planet, Magnolia, Food Network, TLC, OWN, Cooking Channel, Discovery Channel, Travel Channel, Science & Motor Trend Network.
This is a team of doers that empowers one another, approaches projects with optimism and purpose and challenges the status quo. We are seeking strategic visionaries, thinkers, and TV/digital lovers who want to be a part of crafting the future of television and entertainment.
Responsibilities
1. Execute custom content marketing elements and full-year integrated marketing programs for key advertising accounts; elements include (but are not limited to) in-show integration, custom short-form videos, social executions, and digital ad products
2. Provide clear and concise client-facing communication to gather requirements/assets, manage timelines, and provide deliverables
3. Develop detailed timelines, activation overviews, and content delivery plans for large-scale marketing opportunities
4. Manage production budgets for costs related to project work
5. Prioritize and manage multiple projects independently and with minimal direction
6. Collaborate with pre-sale marketing teams to create solutions and grow revenue opportunities for key ad sales accounts
7. Work effectively with team members throughout the network portfolio; leverage relationships across the company to accomplish goals
8. Develop, maintain and strengthen relationships with clients and their agencies, as well as with all key DCI divisions (Ad Sales, Network Programming, Production and Marketing)
9. Represent Discovery Ad Sales at external meetings and production shoots with high-level clients
10. Demonstrate deep experience and leadership to guide and mentor coordinator and specialist level positions
11. Accountable for the performance and results of a project team
Requirements
* Collaborative team player with strong stakeholder management skills
* Demonstrated self-starter with leadership and project management skills, but the self-awareness necessary to understand when/where to ask for help and guidance
* Proven ability to think creatively and strategically while navigating difficult and complex issues in a large, highly matrixed, dynamic corporate setting.
* Excellent written and verbal communication skills
* Ability to handle multiple demands and competing priorities simultaneously in a changing environment
* Requires the ability to influence others to accept practices, approaches and recommendations
* Demonstrated organizational skills, attention to detail
* A Bachelor’s degree or equivalent combination of skills, training and/or experience required.
* 5 years of integrated marketing experience (such as advertising agency, media sales/marketing, client side marketing, event marketing, branded content production). Experience in TV/Cable and/or ad sales marketing a plus.
* On-site experience managing branded entertainment or commercial shoots
* Experience working in digital/social marketing, including creating, packaging and executing multi-platform marketing campaigns.
* Candidate must possess maturity, professionalism and poise under pressure, and have proven experience interacting with top-level, business executives, as the position requires direct contact with senior Ad Sales management, key clients and talent, and is a brand representative in the marketplace.
* Travel throughout the year to attend shoots, client meetings and other necessary ad sales events.
* Must have legal right to work in the US
knoxville, tennessee, knox, knx, tn This job is no longer available. Click here to view current job listings.
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