
Senior Manager, Creative Strategy & Activation
Dick Clark Productions
Los Angeles, CAThis is a Full Time Job
Dick Clark Productions is seeking a Senior Manager, Creative Strategy & Activation that will play a hands-on role in shaping and delivering DCP's brand partnership business – supporting everything from pitch development through flawless campaign execution. This role blends creative thinking with day-to-day project ownership, working across the partnership lifecycle: pre-sale concepting and pitch support, deal scoping, and post-sale activation and delivery.
You'll work closely with Sales, cross-functional teams, and senior Creative Strategy & Activation leadership to bring partnerships to life – ensuring every deal you touch is creatively sharp, well-scoped, and delivered without a hitch.
Responsibilities
Pre-Sale & Creative Strategy
• Develop insight-driven creative concepts and presentation materials for prospective brand partner pitches
• Partner with Sales to translate client briefs and RFPs into clear, compelling pitch decks and narratives
• Contribute original ideas to the department's creative approach for partnership opportunities
• Support key client and prospect meetings, presenting creative concepts as needed in collaboration with the Sales lead
Deal Development
• Work with cross-functional teams to help scope deal deliverables that are creative, realistic, and aligned to budget and timeline
• Partner with Leadership and Sales on deal level P&L creation and management
• Flag resourcing or feasibility risks early in the deal-shaping process
• Draft and maintain deal documentation, scopes of work, and creative briefs
Post-Sale Activation & Delivery
• Own day-to-day execution of assigned partnerships from kickoff through campaign wrap
• Build and manage project timelines, coordinating across all cross functional teams including events, programming, branded content, talent and social
• Track deliverables against what was sold, proactively surfacing issues before they become problems
• Create post-campaign recaps, performance reporting, and case study development
Collaboration & Growth
• Serve as a day-to-day point of contact for partner-facing questions on assigned accounts
• Partner with the AVP and department leadership to identify process improvements across the pre- to post-sale workflow
Requirements
• At least 5-7 years of experience in brand partnerships, sponsorships, integrated marketing, or a related field, with exposure to both pitch/strategy work and delivery/execution
• Strong creative instincts paired with solid project management skills
• Experience managing multiple projects and deadlines simultaneously in a cross-functional environment
• Comfortable presenting ideas and updates to internal stakeholders and, at times, clients
• Excellent written and verbal communication skills
As Dick Clark Productions values in-person collaboration and team cohesion, employees work onsite 4 days a week and 1 day remotely with a focus on maintaining a vibrant and inclusive culture.
Salary/Benefits
$105,000 - $120,000 /year USD
Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role.
Benefits
• Medical, dental, and vision insurance
• Flexible Spending Accounts (Healthcare, Dependent Care & Commuter)
• Employee Assistance Program
• Life insurance
• Short- and long-term disability
• Paid parental leave
• 401(k) Retirement Plan with an Employer match
Perks
• Company discounts
• Pet insurance
• Home & auto insurance
• Mortgage discounts
• Savings on wellness, lifestyle, and financial essentials
• Flexible vacation policy
Additional Information
Dick Clark Productions is the world's largest producer and proprietor of televised live event entertainment programming, known for iconic shows such as the Academy of Country Music Awards, American Music Awards, Billboard Music Awards, Golden Globe Awards, Dick Clark's New Year's Rockin' Eve with Ryan Seacrest, So You Think You Can Dance, and the Streamy Awards. The company boasts an extensive entertainment archive library with over 60 years of award-winning shows and historic programming. Penske Media Corporation (PMC) is a leading global media and information services company that reaches a passionate monthly audience of more than 500 million people. Since 2004, PMC has been a pioneer in digital media, owning over 300 live events and recognized as one of the Top 100 Private Companies in the United States and North America. PMC's portfolio includes iconic media brands such as Variety, Rolling Stone, The Verge, Billboard, The Hollywood Reporter, and many others, as well as live events like the Golden Globes and SXSW. The company also features Luminate, a premier music and entertainment data and analytics firm. PMC and its subsidiaries are co-headquartered in New York and Los Angeles, with additional offices in 14 countries worldwide.