Digital Marketing and Audience Growth Manager

This is a Part Time Job

Part Time Remote Project Based:

We are seeking a hands-on Digital Marketing and Audience Growth Manager to lead the first phase of an audience-building campaign.

This is a remote, project-based role with an anticipated initial term of three months and the possibility of a fourth launch or transition month. The person selected should be available to begin as soon as possible.

THE ROLE

The Digital Marketing and Audience Growth Manager will evaluate the project’s existing accounts and creative materials, recommend a launch strategy, and execute that strategy with approval from the project’s executive team.

This is not solely a posting or scheduling position. The manager will be expected to create and edit digital content, develop campaign concepts, manage the selected platforms, support the website and app launch, and turn audience attention into measurable traffic, registrations, subscribers, and long-term engagement.

RESPONSIBILITIES

• Review the existing social accounts, website, app, teasers, photography, pitch materials, and brand references
• Recommend the social and digital platforms most likely to reach horror, thriller, book, film, and interactive-entertainment audiences
• Create a practical 90-day launch and audience-development strategy
• Develop and maintain an editorial calendar
• Create and edit short-form videos, graphics, captions, promotional copy, and other platform-appropriate content
• Publish approved content and maintain a consistent posting schedule
• Manage audience comments, messages, and community engagement
• Develop campaigns that drive qualified traffic to the FRIENDS LIST website and app
• Support email-list growth, app registrations, book awareness, and social audience growth
• Recommend and manage paid campaigns within a pre-approved budget
• Coordinate with the website and app developers when marketing activity requires technical support
• Implement campaign links, conversion tracking, and analytics
• Provide concise weekly updates and a detailed monthly performance report
• Adjust the strategy based on verified performance data
• Maintain organized source files, credentials, campaign records, and analytics for the company

IDEAL EXPERIENCE

• At least two years of hands-on digital marketing, social media, content creation, or audience-growth experience
• A portfolio demonstrating original short-form video, graphic, copywriting, and campaign work
• Experience growing an audience from an early or pre-launch stage
• Working knowledge of paid social campaigns, email acquisition, website analytics, conversion tracking, and platform reporting
• Strong editing skills and the ability to turn existing creative materials into compelling social content
• Excellent organization, communication, reliability, and follow-through
• The ability to establish realistic goals and meet agreed deadlines
• Interest or experience in psychological horror, film, publishing, gaming, or interactive entertainment is strongly preferred

ENGAGEMENT AND COMPENSATION

• Remote, part-time, project-based engagement
• Initial three-month term with a possible extension
• $55/hr for up to 50 hours per month
• Additional hours require advance approval
• Milestone-based bonuses
• Separate pre-approved budget for advertising, tools, licensing, and campaign expenses
• Potential ongoing maintenance engagement following Phase One

All strategies, public-facing materials, partnerships, announcements, and paid expenditures must receive approval from the executive team before release or commitment.