Director of Digital Media

This is a Full Time Job

Position Overview

The Director of Digital Media will lead the strategic development, execution, and management of CSI SPORTS' digital presence. This includes overseeing all digital platforms-website, app, social media, and content distribution channels-with a focus on growing audience engagement, brand visibility, and digital revenue.
This is a hands-on leadership role requiring both strategic vision and day-to-day operational oversight. The ideal candidate is a digital native with a deep understanding of combat sports, digital trends, content strategy, and monetization.

Key Responsibilities

•Develop and execute a comprehensive digital media strategy aligned with company goals
•Create, curate and manage all digital platforms including the website, mobile app, and social media content
•Technical expert in navigating all social media platforms including Facebook, X, Instagram, YouTube and TikTok
•Lead the creation and distribution of digital content that drives fan engagement and brand loyalty. Engage users and cultivate relationships across multiple platforms
•Supervise the Social Media and Content team, providing direction, support, and daily guidance
•Lead the continued strategic development of the CSI SPORTS OTT platform
•Design, implement and manage social ad campaigns
•Identify opportunities for digital monetization, including advertising, partnerships, subscriptions, and e-commerce
•Collaborate with Marketing, Programming, and Sales teams to ensure cohesive digital initiatives
•Use analytics to evaluate performance, inform decisions, and report progress to leadership
•Make strategic recommendations on how to manage and implement the digital budget
•Stay ahead of industry trends and emerging technologies to keep CSI Sports at the forefront of digital innovation

Qualifications

•7+ years of experience in digital media, with at least 3 years in a leadership role
•Proven experience managing digital teams and content across multiple platforms
•Strong understanding of social media strategy, content marketing, and SEO best practices
•Experience with CMS, analytics tools (e.g., Google Analytics), and social media management platforms
•Passion for combat sports, especially Boxing and MMA are strongly preferred
•Exceptional communication, leadership, and project management skills
•Ability to think both creatively and analytically, with a results-driven mindset
Preferred Experience
•Track record of building and scaling successful digital campaigns and communities as well as monetizing sports content on various social media platforms
•Prior experience working in sports media or entertainment
•Familiarity with OTT platforms, app development, and audience growth strategies