Paid Media Manager

This is a Full Time Job

Crowd Control Digital is a full-service digital marketing agency with a focus on the music & entertainment industries. We are looking to hire a Paid Media Manager with at least 2 years experience with paid media and account management to add to our rapidly growing team. As a Paid Media Manager, you will be responsible for crafting strategies and managing paid media campaigns for our clients across numerous channels, working directly our expanding roster of clients and partners.

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RESPONSIBILITIES

• Plan, execute, and optimize paid media campaigns across various platforms, including Meta, Google Ads, TIkTok Ads, Snapchat Ads, Spotify Ads, Twitter Ads, programmatic networks and other relevant advertising channels.

• Work with our creative team to generate high-performing ad creatives.

• Conduct comprehensive audience research and utilize demographic, psychographic, and behavioral data to effectively target and segment audiences.

• Monitor campaign performance, analyze results, and provide data-driven insights for optimization and improvement.

• Remain up-to-date with industry trends, emerging platforms, and best practices to ensure our clients maintain a competitive edge.

• Collaborate with account managers to communicate campaign progress, challenges, and successes to clients regularly.

• Analyze competitor strategies to identify opportunities and gaps in the market that can be leveraged to enhance campaign performance.

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QUALIFICATIONS

- 2-4 years of experience managing paid media campaigns for clients in the music, live events, gaming, or cannabis/CBD industries.

• Proficiency in Facebook Ads Manager, Google Ads, TikTok Ads, and other major advertising platforms.

• Experience with programmatic advertising and its implementation.

• Strong analytical skills and experience using reporting tools or similar tools to track and analyze campaign performance.

• Excellent communication and presentation skills, with the ability to clearly convey data-driven insights and recommendations to clients and team members.

• A deep understanding of the unique marketing challenges and opportunities within the industries we serve.

• A passion for staying current with industry trends, emerging platforms, and marketing best practices.

• A team player mentality, prepared to collaborate with other departments and contribute to a positive, creative work environment.