Director of Media Relations & Influencer Partnerships
Cosmic Sports
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This is a Full Time Job
Position Overview
Collegiate Baseball Experience and Cosmic Sports seeks an accomplished, creative and strategic Director of Media Relations & Influencer Partnerships to manage a marketing and advertising budget, develop and execute marketing campaigns across a variety of media platforms and channels. This position will form and foster relationships with media and influencers within markets we will enter for the purpose of promoting our Cosmic events. The successful candidate will bring a blend of skills for project management, creative innovation, and being a collaborative team player that enjoys the challenges and thrills of building brands in a dynamic and growing organization.
Responsibilities
Develop & execute marketing / advertising campaigns to grow and elevate the brand in terms of online presence, fan knowledge and engagement and national awareness
Recruit social media influencers to be a part of the cosmic baseball experience and help us grow the brand
Build relationships with media in markets we will be attending in order to increase awareness and interest
Collaborate with other departments (e.g. merchandise, ticketing)
Ensure consistent messaging and visuals across all platforms, events, and campaigns, leading the marketing team to drive key messaging to achieve goals
Develop innovative and diverse campaigns to promote games, players, and the fan experience.
Implement content that captures a holistic fan experience.
Lead and challenge staff in idea creation for brand-forward content that includes and goes above and beyond game experience.
Ensure content helps to grow followers across multiple platforms.
Work with sponsors and partners to align on co-branded initiatives and promotional opportunities.
Identify new media opportunities to grow the Cosmic Takeover Tour and in collaboration with local media outlets.
Qualifications
3-4 years proven experience in a brand or marketing role, with a strong portfolio of successful brand campaigns and content initiatives.
Experience recruiting and developing partnerships with social media influencers
Experience in the sports industry is a plus.
Effective project management skills with the ability to manage multiple projects, prioritize tasks, and meet tight deadlines.
A creative and strategic thinker with a deep understanding of brand development and digital marketing best practices.
Strong leadership and collaboration skills, with the ability to inspire a team and work effectively across multiple departments.
Proficiency in working with creative teams and external vendors (designers, photographers, videographers).
Excellent communication skills, both written and verbal.
A passion for sports and a general understanding of the professional sports landscape. Experience in sports marketing is a significant plus.
Readiness to travel regularly for marketing implementation for the Cosmic Takeover Tour.
Ability to work as business needs require which may include long days, evenings, weekends, occasional holidays, and travel when necessary.
Time Commitment
9am-5pm Monday-Friday in person at Shepherd Stadium, 901 Meridian Avenue, Colonial Heights VA
As preparation for the season picks up, hours outside of 9am-5pm and over the weekend will be required
During the season, evening, night and weekend hours will be required based on the game schedule, tour needs, community events, special projects, and more
Travel to tour stops for up to a week at a time or longer.