Digital Marketing Manager for Content Creator
Full Time Job
This position is responsible for ideating, coordinating & assisting with digital marketing promotions for a well known content creator/ personality and his umbrella of brands. The candidate will be focused on content creation & execution, social media growth, audience development, and driving growth and revenue across the creator's properties and e-commerce.
The candidate will work closely with the team on the ground in Atlanta as well as travel to attend activations & events to capture and distribute content on relevant social media properties. Turn around time for mobile content capture is expected to be within 24 hours.
Candidates must have expertise in all relevant social media platforms; including but not limited to Facebook, Twitter, Instagram, Snapchat, YouTube, Triller, Tik Tok, etc. Candidates must also have expertise in content creation & editing.
Daily duties will range from social media management, campaign set up, strategy, content creation, and distribution.
Roles & responsibilities
Work with mgmt team to create content at events / activations with creative direction from the content creator / personality
Record vertical content for creator's IG stories and other social properties
Provide content in timely manner to team for approval process
Manage, optimize, & grow +6 social properties including Tik Tok, Instagram, FB, Snapchat, and Twitch
Work with team to enhance merch launches with goal of driving & increasing revenue
Conceptualize and successfully execute social media campaigns to increase fan engagement & reach (giveaways, follow to win, etc)
Work with team on influencer marketing tactics, proposal generation, & execution
Work with team on growing and developing Twitch brand, including daily stream schedule for the guys
Create social media assets to support campaigns
Expert level working knowledge of social media platforms referenced above
Organize, prioritize, and execute a wide range of tasks with heavy workloads and tight deadlines
Creativity and willingness to think outside the box
Strong teamwork skills and communication abilities with the ability to think quickly in real time
Strong interpersonal and teamwork skills, including adaptability, personal effectiveness, and
the ability to establish quick rapport
Proficiency in creative programs, including: Premiere, FinalCutPro, Photoshop
Degree qualified or equivalent
Measures of Success
Consistent growth of above mentioned social properties
Strong execution of campaigns referenced above
Maintaining a self starter mindset with tasks / responsibilities
Creating healthy & consistent flow of content within content creator's eco-system
Communicating well with content creator and other team members
Proactive with bringing new opportunities and ideas to the table
Meet deadlines for internal initiatives
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