Digital Marketing Manager

This is a Full Time Job

CBS Miami is looking for an expert Digital Marketing Manager with a proven history of working in fast-paced environments under tight deadlines. Be skilled in producing creative, attention- getting spots for all digital platforms, is self-motivated and understands how to emotionally connect with the audience through these platforms.

JOB RESPONSIBILITIES:
• Manages all digital marketing efforts.
• Plan and implement a digital marketing strategy that ensures brand consistency across all platforms and aligns with business objectives.
• Conceptualizes, writes, produces, and edits compelling content for all digital platforms to market (Station) content like topical special reports, proof of brand spots and station initiatives.
• Collaborate with news producers, reporters, anchors, and news managers to acquire information and video for the creation of digital content to increase brand awareness of our products.
• Produces additional video and graphic presentations as requested for digital and streaming audiences.
• Help manage, grow and market our brand on social media platforms.
• Curate content across all our digital properties and perform regular quality assurance checkups.
• Analyze market trends and customer insights to continuously refine marketing strategies and increase value.
• Provide digital production support and timely customer service to all departments.
• Keep up with trends in the digital space to improve our brand on platforms.
• Participates in station-sponsored events and all assigned special projects to establish a digital presence.
• Help to plan and implement digital coverage for events and station community efforts.
• Other projects as assigned.

EXPERIENCE REQUIREMENTS:
• Bachelor’s Degree Preferred!
• Minimum 3 years’ experience crafting digital content for a brand.
• Ability to work collaboratively with a diverse group of managers and staff.
• Knowledge of Adobe creative suite
• Knowledge of digital programs & social media strategies
• Ability to adapt to changes in work environment.
• Effective ability to communicate
• Available to work nights and weekends as needed.
• Must be willing to work onsite

DESIRED QUALIFICATIONS:
• Proficient in Premiere editing system
• Proficient in Microsoft office programs.
• Proficient with digital platforms
• Strong interpersonal skills
• Knowledge of graphic design programs
• Great teammate

Organizations that wish to receive job vacancy notices from this posting’s television station should contact sf_recruitingsupport@paramount.com.