Coordinator, Social Media
CBS Studios
Studio City, CAThis was removed by the employer on 8/31/2021 12:01:00 PM PST
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Full Time Job
CBS Studios is one of the industry's leading suppliers of programming with more than 70 series currently in production across broadcast and cable networks, streaming services and other emerging platforms.
The Studio's expansive portfolio spans a diverse slate of commercially successful and critically acclaimed scripted programming, genre-defining franchises including the ever-growing ''Star Trek'' universe, award-winning late night and daytime talk shows, and an extensive library of iconic intellectual property.
We are looking for a Social Media Coordinator to develop our social media presence and grow engagement for a slate of CBS Studios programming. This role will be responsible for day-to-day content creation, post scheduling, and community management. The ideal candidate is skilled in crafting social content and writing for social audiences, with shown experience running the social presence for a major brand. You should be passionate about the entertainment space, stay up to date on the latest social trends, and love to brainstorm and develop unique social creative.
Responsibilities:
• Craft the social media strategy and promotional plan
• Understanding Key Performance Indicators and defining them specifically for social media
• Collaborating with teams across video, design, marketing, and PR to develop innovative social creative that is optimized for social distribution
• Monitoring all social media content
• Maintain a detailed and organized publishing
• Build and grow social followings through daily community management - actively engage and respond to followers and implement tactics to encourage social conversation
• Tracking the performance of the campaign
• Keeping up with technologies used in social media
• Using social media marketing tools
• Tracking customer engagement and SEO to optimize campaign content
• Establishing relationships/networks of industry professionals or influencers on social media
Basic Qualifications:
• Bachelor's Degree
• 1-2 years of experience as a Social Media Coordinator or similar role
Additional Qualifications:
• Proficient in business posts on social media platforms
• Understand SEO and web traffic data
• Experience researching buyer and consumer persona
• Understand social media KPIs
• Familiar with web page design and publishing
• Should be able to multitask
• Problem-solver and good with brainstorming
• Works well with a team
• Organized and self-motivated
• Excellent time management
• Excellent at communication and establishing relationships