Brand Consulting Account Manager
CAA
New York, NYThis is a Full Time Job
The Role
The CAA Brand Consulting Account Manager will play a key role with one of our Brand Consulting clients, a leading global technology company. The Manager will lead the day-to-day management and activation strategy of marquee partnerships in the brands portfolio with a special focus on F1.The candidate will interface day-to-day with the client and will work cross-functionally with internal/external partners, vendors, clients and agencies.
The Account Manager will work in lockstep with our internal team and client in the conception, management and activation of these partnerships. The role includes strategy development, research, ideation, and activation planning; leading the inter-agency teams to successful execution.
Responsibilities
Partnership Management
• Day-to-day management of sports and entertainment properties with a special focus on a Global F1 partnership including communication directly with properties, organization of project plans and asset tracking documents
• Lead overall planning of campaigns, events and activations, working with internal account team, client team and external agencies
• Aid in development & manage day to day execution of property-specific programs, contractual assets, promotions & experiential activations
• Maintain project and asset trackers including timelines, ensuring team deliverables are submitted on schedule
• Oversee & facilitate the creative development process of marketing materials, experiential assets and event-related creative (includes briefing designers & obtaining internal & client approvals)
• Work with CAA Data & Analytics to assist with development and execution of measurement evaluation annually
• Work with other team functions (e.g. Creative, Experiential, Strategy, Insights / trends, etc.) to ensure goals and objectives are met
• Develop and deliver compelling written and verbal communications
• Create presentations for key meetings internally and externally
• Track activation budgets with accountability for reporting
• Develop relationships across CAA to find and promote new opportunities to client
• Develop and manage partnership asset tracker
• Manage inbound partnership valuations
Activation / Events
• Create presentations to ''sell in'' activation concepts to client
• Work with interagency teams to make sure property and talent assets are being utilized in experiential concepts
• Liaise and oversee external partners for property with external partners for production shoots
• Track activation budgets, process invoices and reconcile budgets
• Develop & manage detailed timelines, run of shows, inventory lists, and contact lists for activations
• Prepare marketing and communication materials for activation planning
• Work with agency creative team to concept and produce creative materials for events (i.e. signage, collateral, social media graphics, etc.)
• Travel to oversee activations or content shoots Regularly research and proactively identify potential future activation concepts based on pop-culture and industry knowledge
Qualifications
• 5+ years experience in sports & entertainment consulting environment, agency, property or brand – specifically within F1 space
• Established relationships with properties and entities
• Best-in-class client servicing and relationship building, across partners, clients and internal/external stakeholders
• Experience working with high-profile Talent and Athletes
• Experience managing junior team
• Project management and big picture thinking abilities while also being creative
• Proficient in Excel, PowerPoint, Google Docs and suite of products
• Proficient in budget development, tracking & reconciling
• Ability to lead and execute partnership deals, from contract negotiations to partner fulfillment, across major League, Team, and Talent deals
• Ability to lead and influence the client with opinions as a subject matter expert
• Ability to ''think on one's feet'' in a fast-paced, agency environment
• Ability to balance and progress multiple projects and project components at one time, on tight timelines
• Solution-oriented
• Ability to travel and attend work events outside normal business hours on an as needed basis
• Exceptional verbal and written communication skills
• Exceptional attention to detail
• Bachelor's Degree in Marketing, Business, Communications or similar discipline preferred
Location
This role will be located in our New York office.
Salary/Benefits
$87,000.00
- 115,000.00
per year
$87,000 - $115,000 /year USD
Salary may vary based on relevant experience, time in role, business sector, and geographic location.
Benefits
• Medical, dental, and vision insurance
• 401(k)
• Discretionary bonus
Perks
• Flexible work schedule
• Team events
Additional Information
Creative Artists Agency, LLC is a leading entertainment and sports agency that provides a wide range of services including talent representation, marketing, and consulting. The company is dedicated to fostering a diverse and inclusive workplace, ensuring equal employment opportunities for all individuals regardless of race, color, religion, gender, national origin, age, disability, sexual orientation, gender identity, and other protected characteristics.