Channel Manager
Awesomeness TV
Hollywood, CAThis was removed by the employer on 10/23/2020 2:00:00 PM PST
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Full Time Job
Overview and Responsibilities
Awesomeness TV is seeking a Channel Manager to help oversee the company’s YouTube channels. This role will execute a publishing and growth strategy focused on upcoming content. This manager will oversee the day to day operations for the four Awesomeness brand channels: AwesomenessTV, My Dream Quinceanera, Cheerleaders, and Daily Report. This Manager is expected to become an expert on YouTube/social video best practices and Awesomeness’ digital content. Additionally, they will join the YouTube Content Strategy and Audience Development Team, supporting optimization and video intelligence-sharing efforts across all channels within the portfolio.
The ideal candidate is a creative, data-driven channel management expert certified in YouTube channel growth (among other YouTube certifications) with a proven track record of developing audiences and increasing engagement on the YouTube platform. This candidate will help develop and execute a strategy to grow their channels and help formulate KPIs in tandem with various cross-departmental stakeholders. Finally, this candidate should be an enterprising and highly collaborative leader able to coordinate closely with all programming calendars, creative teams, audience development, analytics, and our YouTube partners. Responsibilities to include:
• Own the upload/publishing and optimization of content to their assigned YouTube channels and oversee the general day to day operations
• Work with analytics and audience strategy teams to develop and optimize titles, tags, descriptions, cards, playlists, thumbnails and other content/features across the channel(s)
• Support short-form content strategy development by providing regular YouTube analytics content performance insights
• Work with producers and post teams to track content delivery and maintain master publishing schedules/calendars
• Assist with fan engagement, community tab management, comment moderation, and livestream activities in the correct tone
• Leverage TubeBuddy, VidIQ, Tubular Labs, TubeBuddy, and other platforms to share additional insights with relevant partners
• Work in sync with Viacom on managing copyright strikes
• Attend weekly brainstorms and scheduled interdepartmental meetings
• Update team on progress/status/issues/troubleshooting on a weekly basis
• Maintain high spelling and grammar standards across the channel
• Pay attention to emerging trends within the social video and Gen Z entertainment landscape
• Occasional video editing and graphic design
• The role may require nighttime or weekend support
• May perform other duties as assigned
Basic Qualifications
• 2 years of experience working in Digital Media for a content publisher or agency
• Demonstrated passion for youth-oriented media, YouTube and the social video space
• Past experience writing social media copy, video titles and descriptions (SEO knowledge preferred)
• Proficient knowledge of Adobe Premiere and Adobe Photoshop
• Experience using YouTube’s Creator Studio or Content ID back-end tools
• Strong written and oral communication skills, with high proficiency in English copy
• Experience interpreting data, building presentation decks and sharing analytical conclusions
• Ability to multi-task, problem solve and operate independently in a fast-paced environment while maintaining strong attention to detail
Additional Qualifications
• Fluency in Spanish a plus