Media Strategy and Planning Manager
Audacy
New York, NYThis is a Full Time Job
Job Title: Manager, Media Strategy and Planning
Department: Digital
Reporting To: Senior Manager, Media Strategy and Planning
Employment Type: Full -Time
Location: New York, NY
Work Arrangement: Hybrid
Overview:
Our Media Strategy and Sales Planning team is seeking an experienced media professional for a key role in a growing department. We are looking for an energetic, passionate and solutions-oriented individual to help us improve our ability to develop, execute and measure the multimedia campaigns we develop for customers. Our team has an exciting start-up feel supported by the confidence and resources of a well-established media company.
Responsibilities
What You'll Do:
• Develop best-in-class media campaigns leveraging any/all of Audacy's assets including but not limited to: streaming audio, podcasts, broadcast radio (spot and network), social, email & display advertising
• Possess the ability to understand our customers and their needs, identify the best solutions to help them solve their business objectives, and build a win-win media plan in support of that goal.
• Collaborate with internal partners and our sales teams on pitch development and strategy
• Provide internal leadership related to strategic thinking and best practices, in the spirit of continual process improvement and in the service of key company initiatives
• Achieve a thorough understanding of our internal systems so as to effectively and efficiently respond to client requests in a timely fashion
• Embrace a team-oriented culture by helping to oversee our growing team of Campaign Managers, whose role is to provide executional, post-sale support across all media channels
• Support the ongoing analysis and reporting of existing business and competitive, marketplace activity
Qualifications
Required
• BS/BA degree
• 2 years of media experience at a media company, publisher and/or ad agency
• Experience in analyzing and effectively responding to media RFPs from advertising agencies and/or media clients
• Confidence in operating under deadlines, handling last minute requests and multiple tasks at the same time.
• Strong quantitative and analytical skills, with good knowledge of media math and media strategy
• Demonstrated experience effectively managing the campaign process from plan creation to campaign optimization, based on analytics.
• Strong desire to learn about all Entercom product offerings
• Experience with DFP, Triton, Strata and Wide Orbit preferred
• Strong computer skills including advanced knowledge of Microsoft Excel
Important Notes:
Please be aware that Audacy will never ask you to send money at any point during the hiring process. Communication from legitimate Audacy representatives will only come from email addresses ending in @audacy.com. If you receive any suspicious requests or communications, please verify their authenticity before responding.
#LI-CM3
Salary/Benefits
$65,000.00
- 75,000.00
per year
$65,000 - $75,000 /year USD
Salary to be determined by the education, experience, knowledge, skills, abilities and location of the applicant.
Benefits
• Medical, dental, and vision insurance
• Mental health services
• Telemedicine
• Flexible spending accounts
• Health savings account
• Disability insurance
• Life insurance
• Critical illness insurance
• Hospital indemnity insurance
• Accident insurance
• Paid time off (PTO)
• 401(k)
• Student loan payment assistance
• Legal assistance
• Life assistance program
• Identity theft protection
• Discounted home and auto insurance
• Pet insurance
Additional Information
Audacy's portfolio encompasses broadcast, streaming, and on-demand audio, featuring an industry-leading podcast network, along with a range of assets and capabilities that include social, video, OTT, email, search, display, and experiential advertising.