Global Product Marketing Manager, Promotions

This is a Full Time Job

Product Marketing Manager, Promotions, Global Marketing Promotions, Amazon Music

Amazon Music reimagines music listening by enabling customers to unlock millions of songs, podcast episodes, and thousands of curated playlists and stations with their voice. Amazon Music provides unlimited access to new releases and classic hits across iOS and Android mobile devices, PC, Mac, Echo, and Alexa-enabled devices including Fire TV and more. With Amazon Music, Prime members have access to ad-free listening of 2 million songs at no additional cost to their membership. Listeners can also enjoy the premium subscription service, Amazon Music Unlimited, which provides access to more than 75 million songs and the latest new releases. Amazon Music Unlimited customers also now have access to the highest-quality listening experience available, with more than 75 million songs available in High Definition (HD), more than 7 million songs in Ultra HD, and a growing catalog of spatial audio. Customers also have free access to an ad-supported selection of top playlists and stations on Amazon Music. All Amazon Music tiers now offer a wide selection of podcasts at no additional cost, and live streaming in partnership with Twitch. Engaging with music and culture has never been more natural, simple, and fun. For more information, visit amazonmusic.com or download the Amazon Music app.

In this role, you will be the Product Marketing Manager, Promotions, working cross-functionally with internal teams, global markets and others to
drive growth of Amazon Music.

In this role, you will lead key promotional initiatives with partners and global stakeholders and will develop campaign strategies across the customer journey. You will work closely with various functions such as product, tech, creative, legal and finance to drive go-to-market plan for the programs, optimize existing promotional workflows, create and deliver against an experimental roadmap and help define long term promotional constructs to increase customer acquisition and retention.

Do you love Music? Are you excited about a marketing role with a global scope? Do you find solving challenging problems interesting? Come innovate with the Amazon Music team!

Key job responsibilities
• Manage multi-million-dollar promotion budget, defining and executing promotional constructs that help drive KPI and ROI targets.
• Oversee end-to-end delivery of promotions, from creative ideation to execution, reporting and optimization.
• Partner with stakeholders and partners to create strong process and mechanisms for global implementation.
• Create and execute against an experimentation roadmap to inform long term strategy and continuously optimize existing offers, creatives and messaging.
• Maintain Amazon Music's brand and voice, while highlighting the unique value proposition of each partner participating in the campaign
• Forecast, track, and report campaign effectiveness metrics as well as overall ROI to internal stakeholders and leadership.

Qualifications
• 4 years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
• Experience managing and measuring marketing performance in various channels