
Senior Marketing Manager
AmazeVR
West Hollywood, CAFull Time Job
We're thrilled to be building Amaze Immersive Concerts with an incredibly talented and passionate team, and we can't wait to launch our large-scale project across the US and abroad late 2021. We're searching for a rockstar teammate with solid marketing experience for music, entertainment, and/or commerce brands - someone who's excited to build the future of music with us.
WHO YOU ARE
• Social and digital marketing experience for 7+ years with music, entertainment, and/or commerce brands in the US market or with marketing agencies within those areas of interest, with a proven track record of success
• Deep knowledge of US Gen-Z consumers - including demographics, behaviors, media habits, and local trends and cultures - to enforce as part of an approach to marketing
• Experienced in leading the development, planning and execution of fully integrated marketing campaigns across Digital, Publicity/Press, and OOH media
• Strong interpersonal skills - able to quickly adapt and work effectively across teams, while finding the right external partners and cultivating those relationships
• Highly data-driven, using insights to frame recommendations and results into concise and actionable reports
• Deep understanding of digital UX and e-commerce conversion funnels; experience setting up and analyzing A/B tests and landing pages
• Strategic and systematic thinking capabilities
• Entrepreneurial - excited about working at a VC-funded startup with a small team while wearing multiple hats
• A ''yes… and!'' person, not a ''yes, but…'' person
PREFERRED
• Experienced as a marketing lead for a major brand(s)
• Loves music and possesses an understanding of the US music business/industry
• You may or may not have VR experience - come with an open mind and we'll teach you
RESPONSIBILITIES
• Build and manage the company's marketing strategy at all levels, ensuring that all marketing efforts are linked to specific brand metrics and business targets
• Plan, execute and optimize best-in-class (pre-)sale launch campaigns and other marketing initiatives in close collaboration with internal stakeholders, artist (managements), and agencies
• Devise, drive, and execute strategy that delivers on the brand vision and message; apply and integrate to all marketing communications
• Own and optimize digital marketing channels (paid and unpaid), including social, search, CRM, email and web
• Build and manage KPI dashboards; analyze results and provide learnings & recommendations on performance; report to Head of Business and Management
Salary
• Competitive compensation package with equity in growing company
• Medical, dental, vision
• Lunch, snacks, and beverages provided (once we're back in the office!)
Additional Information
OVERVIEW
AmazeVR is an immersive technologies company creating Amaze Immersive Concerts, a full-service virtual concert solution. Through Amaze Immersive Concerts, fans come face-to-face with their favorite artists in a virtual experience through integrating the artist's performance in 8K+ stereoscopic live-action video into surreal environments that transcend reality. Our vertically integrated distribution model maximizes for quality and reach - offline, through global movie theaters with haptic motion chairs and the Amaze Immersive Tour Bus as a traveling pop-up; and online, through the Amaze app, the top VR video platform since 2017.
• Company intro video: https://youtu.be/OrXBqltgFt0
Founded by the co-founder and early executives of Kakao, a $32B market cap mobile platform company, AmazeVR has offices in Los Angeles (HQ) and Seoul. And we secured $9.5MM for our Series A fundraising in 2019 from seasoned investors in the tech and media space. In 2020, we built our Unreal Engine-based technical foundation collaborating with artist duo Ceraadi and Roc Nation.
• Artist reaction video: https://youtu.be/3w6KEWXVFl4