VP, Client Strategy and Insights
A+E NetworksNew York, NY
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How do I hire a VP, Client Strategy and Insights? THE DIVISION'S STORY More than a century after P.T. Barnum, Ad Sales has proven that the entertainment business has changed and money is made when honesty, business acumen and industry knowledge come together to solve clients' problems. As the biggest breadwinner for the company, we are continually searching for way to bring new dollars into the fold. Driven by strong creative and rooted in data and strategy, we provide advertisers with the valuable exposure they need in the specific markets they want to reach. So if you've got an aptitude for data and planning as well as a salesperson's drive, we'd like you under our big top. Extra points if you can juggle.
THE ROLE: VP, Client Strategy and Insights
Responsible for generating advertising revenue for A+E properties direct to client by selling through the power of television. Partnering with Direct Response , GAS , Enthusiast and Precision and Performance sales teams with a focus on Direct-to-Consumer business.
Create and fill pipeline and manage the sales process over a 6-12 month process.
Strategize and collaborate with internal stakeholders ( Precision and Performance, Ad Sales Research, Ad Sales Partnerships, Revenue Management) to create compelling, fully integrated solutions including linear(History, Lifetime, A&E,LMN and Viceland) , VOD, FEP, AVOD, Social and Display inventory.
WHAT YOU'LL LEARN:
First and foremost as a member of A+E Networks Ad Sales you will learn how to be a team player in a fast-paced, innovative environment. You will learn how to become a content matter expert in every aspect of our business. From programming to marketing to research and analytics you will learn the mission for each brand, the content they represent and the audiences they reach. You will learn how to take this knowledge and share it with current and potential advertising partners. You will learn how to persuade them to partner with us. You will learn budgetary goals and how the ad sales team is on the frontline in generating revenue for the organization. You will learn how to build relationships inside and outside the organization. You will learn how to have fun throughout this process. You will learn that this is a special place to work.
YOUR STORY: [+BEHAVIORS] (what you need to have)
• 5+ years direct to marketer selling experience
• Experience selling to media agencies
• Experience selling data driven solutions
• Strong communication and collaboration skills
• Excellent presentation writing and presenting skills
THAT SOMETHING EXTRA:\nIf you've read this far, you're likely a great fit for us…and maybe you're fluent in sign language, have studied the circus arts or are currently writing a screenplay. If you have a special skill or backstory that might directly or indirectly help you succeed in this role, we'd love to hear about it in your cover letter. This job is no longer available. Click here to view current job listings.