SVP Marketing
88Rising. Inc
Los Angeles, CAThis was removed by the employer on 11/23/2020 10:57:00 AM PST
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Full Time Job
88rising is a pioneering artist collective and media platform representing the most cutting edge artists from Asia and bridging Eastern and Western youth culture. 88rising has quickly become one of the most exciting music brands in the world across recorded music, content production, live events and product.
We are currently seeking a Senior Vice President of Marketing who will lead our music marketing team and work across all priority releases for the company.
DUTIES AND RESPONSIBILITIES
Lead and oversee global marketing campaign strategies across 88rising releases
Overseeing our product managers and working closely with our internal teams, third parties and label partners.
Collaborate and execute systems and best practices across digital advertising strategy, DSP marketing, social strategy, influencer/viral strategy, publicity, promotion and outdoor marketing.
Create clear KPIs for marketing team on each project, allocate resources, track performance and re-allocate/strategize as needed to achieve success.
Work closely with the Sales team to develop streaming and playlist marketing strategies.
Report to the senior executive team - manage reporting, data tracking analysis regularly.
SKILLS AND EXPERIENCE
Must have a minimum of 8 years of marketing and campaign experience at a record company or management company.
Experience running a team, managing people, projects, budgets, and sales targets.
Hands-on experience with marketing, including digital advertising, data strategy, social strategy, new technologies, and influencer marketing.
Exceptional written and verbal communication skills, strong attention to detail.
Demonstrated ability to thrive in a fast paced work environment while juggling multiple tasks and priorities.
Passionate music fan with broad knowledge of music & creative marketing, well versed on 88rising artists.
Full-time employment, LA base preferred or willingness to move to LA.
88Rising reserves the right to change or modify the employee's job description whether orally or in writing, at any time during the employment relationship. 88Rising may require an employee to perform duties outside his/her normal description.
88Rising strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.