Content Marketing Specialist
Whalerock Industries
West Hollywood, CAThis was removed by the employer on 3/11/2020 10:46:00 AM PST
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Full Time Job
Content Marketing Specialist
Whalerock is looking for a Content Marketing specialist with strong digital and preferred agency experience. In this role, you will work independently and collaborate with a team to develop content strategies and execution plans used to engage and grow audiences across multiple platforms. This individual is a data-driven strategist and creative thinker. The right candidate will have experience creating engaging, dynamic and strategic content for digital platforms and/or brands and a solid understanding of content marketing principles.
We value someone with the ability to take direction and understand the task at hand while applying their own creative solutions to deliver a final product. You have a strong attention to detail and take pride in the quality of your work. You value being part of the team and thrive in a culture of respect.
The ideal candidate…
Will…
• Develop content marketing and social strategies for clients
• Have a strong understanding of the social media landscape and all relevant channels (Instagram, Facebook, Google, Twitter, LinkedIn, Tik Tok, etc.)
• Execute analysis and reporting on content and strategies pre and post-launch in order to iterate and improve future direction for clients
• Work with internal teams to ensure current projects are aligned with goals of the specific client
• Deliver assigned projects on strict timelines
• Have the ability to create channel-specific content strategies to support email, blog, SEO, social and paid media
• Be able to create a testing strategy for future optimization and iteration
• Stay current with new content marketing and industry innovations, trends, techniques and best practices
Is…
• A creative and strategic thinker who can construct an informed plan and then execute it
• Excellent at time management and highly organized
• Extremely detail-oriented, takes initiative and has impeccable follow-through
• A problem-solver
• Able to thrive in a fast-paced work environment, readily adapting to continually changing priorities and aggressive project timeframes
Has…
• 2-3 years prior experience working in a social media and/or content marketing role
• A Bachelor’s degree or equivalent preferred
• Experience in Marketing, Advertising or a related field a plus
• Working knowledge of software platforms including WordPress, Google Analytics, IG and FB insights
• Strong analytical, planning and organizational skills and the ability to prioritize competing demands
• Firm understanding of the content marketing funnel and the applicable KPIs
• What it takes to make content engaging and sharable
• Excellent interpersonal, verbal and written communication skills
• Strong writing and editing skills