Vice President, Research and Analysis, Audience Insights
Warner Music Group
New York, NYThis was removed by the employer on 10/30/2020 6:30:00 AM PST
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Full Time Job
Vice President, Research and Analysis, Audience Insights
Job Description:
We are Warner Music Group, home to a broad roster of new stars and legendary artists through a collection of the best-known record labels in the music industry including Asylum, Atlantic, Big Beat, Canvasback, East West, Elektra, Erato, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Reprise, Rhino, Roadrunner, Sire, Spinnin', Warner Records, Warner Classics, and Warner Music Nashville, as well as Warner Chappell Music, one of the world's leading music publishers, with a catalog of more than one million copyrights worldwide.
We currently have a fantastic opportunity to join our innovative and highly sought-after Research & Analysis team.
Job Title:
Vice President, Research and Analysis, Audience Insights
A little bit about our team:
The WMG Research & Analysis (R&A) team drives overall analytics across WMG, globally. To do this, the team liaises with WMG's corporate center which includes its Information Technology team and Data team to access data at scale. Based upon this data, R&A works with WMG labels, affiliates (territories), publisher (WCM) and digital strategy team to define a key series of questions and insights upon which WMG can measure and maximize success for its artists. R&A also, of course, manages ad hoc projects that help to build the foundations of understanding of data and analysis across the company. There are four component parts of R&A today: Content Insights, Partner Insights, Audience Insights and Marketing Insights.
Why this could be your next big break:
Based in New York, this role will lead jointly lead R&A to rebuild the foundations of analytics across WMG. The role will need to hit the ground running in order to tackle low-hanging fruit that leads to quick wins. The broader goal though is to develop a strategy around both ad hoc and consistent market research that drives the business to incremental value. This means that a set of key questions needs to be isolated for ongoing learnings while R&A continues to work with the business to understand what ad hoc analyses can help to evolve the definition of success.
Here you'll get to:
• Partner with key executives across the organization to align on those questions that need to be answered in order to drive growth and opportunity
• The ideal candidate not only helps us to identify our fans and how to effectively communicate with them, but also act as an evangelist for R&A and market research, by proactively engaging with colleagues on bespoke projects ranging from new release campaigns to over-arching marketing strategies
• Design, develop and direct a 12-month roadmap of WMG's market research programs across all labels and affiliates
• Consistently evolve roadmap based on burgeoning trends to drive incremental value
• Integrate market research initiatives into all facets of R&A so that a holistic picture emerges from qualitative studies and quantitative analysis
• Drive the overall management and planning processes of the department
• Develop WMG's at-scale and automated internal proficiencies within market research as new tools emerge, testing and securing access to best in class platforms and ensuring that this access is universally usable by WMG
• Design custom and ad hoc research to define incremental areas of opportunity
• Partner with other senior leaders of the department to ensure that market research is a component of all R&A studies
Rockstar candidates will have:
• 10+ years of relevant work experience
• Masters or PhD
• Aptitude in project management and team leadership
• Proven executive presence and self-management ability
• Solid understanding of digital media and consumer technology is required
• Experience in public speaking
It would be music to our ears if you also had:
• Proven track record of delivering upon research and analytics within market performance, consumer research, and strategic research
• Experience crafting, communicating and executing upon critical initiatives
• A strong understanding of the broader digital media ecosystem and evolving consumer technology
• Excellent written communication and interpersonal skills with an ability to build and manage both internal and external relationships.
Why join us?
Warner Music Group is all about our people. We are one global company made up of the most knowledgeable, passionate, and creative people in our business.
It is the mission of every member of the WMG team around the world to create a nurturing environment for artists, songwriters, and the people behind the music, every stage of their career. We strive to set WMG apart from the rest of the industry by embracing a philosophy of innovation that is part of our company's DNA.
Consider a career at WMG and be a part of one of the biggest forces in music today.
Love this job and want to apply?
Click the ''Apply'' link or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.
Don't be discouraged if you don't hear from us right away. We're taking our time to review all resumes, and to find the best people for WMG.
Thanks for your interest in working for Warner Music Group. We love it here, and think you will too.
We are an equal opportunity employer that is committed to inclusion and diversity and will not discriminate against an applicant or employee on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, familial status, military or veteran status, or any other legal recognized protected basis under federal, state or local laws, regulations or ordinances.
We are committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the application or employment process, please send an e-mail to Recruitment@wmg.com and let us know the nature of your request and your contact information.
Copyright © 2020 Warner Music Inc.