Audience Insights Analyst, China
Warner Bros.
Burbank, CAThis was removed by the employer on 4/22/2021 11:55:00 AM PST
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Full Time Job
WarnerMedia is a leading media and entertainment company that creates and distributes premium and popular content from a diverse array of talented storytellers and journalists to global audiences through its consumer brands including: HBO, HBO Max, Warner Bros., TNT, TBS, truTV, CNN, DC Entertainment, New Line, Cartoon Network, Adult Swim, Turner Classic Movies and others.Warner Bros. has been entertaining audiences for more than 90 years through the world's most-loved characters and franchises. Warner Bros. employs people all over the world in a wide variety of disciplines. We're always on the lookout for energetic, creative people to join our team.
The Job
WarnerBros seeks an Audience Insights Analyst, China for the Data Services: Global Insights & Marketing Ops department.
The Daily
• Experience with social media management and analytic tools, including, but not limited to, Weibo NetBase, Crimson Hexagon, or Sysomos.
• Experience programming and analyzing online surveys from tools such as, but not limited to, Google Consumer Surveys, Toluna and Qualtrics.
• Experience designing visualization requirements through the collection of business requirements, determination of available data sources, and mapping of data collection fields.
• Experience consolidating information into actionable items, reports and presentations.
• Compiling and analyzing statistical data using modern and traditional methods to collect it.
The Essentials
• 3-5 years' experience in a related field - market research or digital marketing desired.
• Bachelor's Degree in related field (Statistics, Business, Marketing, Journalism, Psychology) or equivalent combination of education plus work experience
• Traditional and Simplified Chinese language and Chinese cultural fluency required
• English language fluency required
• Weibo knowledge and experience required
• Experience with social media management and analytic tools, including, but not limited to, Crimson Hexagon, NetBase, Sysomos, Brandwatch required
• Knowledge of market research best practices desired
• 3-5 years' experience with Excel Pivot tables, PowerPoint
• 1-2 years' experience with major firm or media agency
• Knowledge of media strategy and planning options and the media role in integrated communication desired
• Strong organizational and time management skills along with the ability to prioritize multiple responsibilities effectively
• Proactive and able to multi task with minimal supervision
• A creative curiosity, collaborative ethic, hardworking enthusiasm, and driving personal vision
The Perks
• Exclusive WarnerMedia events and advance screenings
• Paid time off every year to volunteer for eligible employees
• Access to well-being tools, resources, and freebies
• Access to in-house learning and development resources
• Part of the WarnerMedia family of powerhouse brands
Warner Media, LLC and its subsidiaries are equal opportunity employers. Qualified candidates will receive consideration for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.