
Creative Director - Film and Series Marketing
Trailer Park
Mumbai, MHThis is a Full Time Job
Job Title:
• Creative Director – Films & Series Marketing
Department:
Integrated Creative Strategy
White Turtle Studios, A Trailer Park Group Company, is looking for a Creative Director to join our Integrated Creative Strategy team in Mumbai.
POSITION SUMMARY
We're looking for a powerhouse Creative Director to join our Integrated Creative Strategy team in Mumbai. If you live and breathe films, understand the social landscape like the back of your phone, and have a mind wired for big ideas and impactful campaign strategies.
At the crossroads of entertainment, advertising, and culture, we craft iconic campaigns for the biggest unreleased titles from Netflix, Amazon Prime Video, Jio Studios, Disney Hotstar, Excel Entertainment, Dharma Productions, and a lot more.
WHAT YOU WILL DO
- You will be managing a team who work on variety of projects ranging from content campaigns to digital first social/brand campaigns across different categories.
- Lead films and series marketing campaigns end to end with strong focus on research-based strategy.
- Develop clutter breaking ideas that entertain, stir conversation and create buzz.
- Evaluating trends, assessing new data, and keeping up to date with the latest marketing techniques.
- Mentor and build a team of talented, junior creative folks.
- Creating and implementing tailored creative marketing plans based on individual client requirements.
- Creative Directing brainstorming meetings and creative sessions.
- Shaping brand standards and creating procedures to ensure all products are brand appropriate.
- Supervising the department's daily workflow, assigning project workloads, and monitoring deadlines and budgets.
- Developing exceptional and well-crafted copy that meet clients’ requirements.
- Building and maintaining strong relationships with clients with the goal of business growth and expansion.
WHAT YOU WILL NEED
- A solid understanding of copywriting, title marketing, brand positioning, and storytelling-driven strategy.
- Bachelor’s degree in copywriting, art, graphic design, marketing, communications, journalism, and other relevant fields
- A minimum of 10 years’ digital/mainline experience, with a strong inclination to digital first ideas particularly with, but not limited to web, social, and emerging technologies
- Brilliant interpersonal/communication skills and client presentation skills
- Have in-depth knowledge of brand development and multichannel marketing models
- Must be a creative and strategic thinker
PROFESSIONAL DEVELOPMENT
From entry-level employees to senior leaders, we believe there’s always room to learn. We offer a best-in-class editor training program and opportunities to build new skills, develop as managers and leaders and connect and grow through mentorship. From on-the-job learning experiences to formal development programs, our staff have a variety of opportunities to continue to grow throughout their career.
If this sounds like your kind of story arc, please share your work profile along with recent standout projects. We can't wait to learn more about you. Apply today!
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Salary/Benefits
Perks
• Flexibility to work remotely or in the office
• Inclusive culture that empowers unique perspectives
• Opportunities for professional development
Additional Information
White Turtle Studios, a Trailer Park Group Company, is a full-service agency specializing in content creation, static, and entertainment marketing. By combining storytelling expertise with large-scale production resources, Trailer Park is uniquely positioned to create, market, and distribute content for a diverse portfolio of top entertainment studios and major brands. With content creation at the center, we support our clients with strategy, creative, and the latest digital services. Trailer Park Group Mumbai, with 130 employees, boasts an expansive portfolio that includes multiple digital-first OTT campaigns in various Indian languages, as well as high-profile theatrical, static, and ed-tech campaigns. The Trailer Park Group, which includes Trailer Park, Art Machine, Mirada Studios, Mutiny, MXW, White Turtle Studios, and Dark Burn Creative, is committed to improving the state of our world by driving equality and inclusion in our communities and workplace. We celebrate individuality and embrace diversity, recognizing that it enhances our ability to serve our global clients effectively.