Summer Paid Intern - Marketing Strategy

This is a Full Time Paid Internship


About the Role & Program

Imagine contributing to the strategy, planning, and execution of major marketing campaigns that reach millions of fans around the world. As a Brand & Marketing Intern, you will work side-by-side with industry-leading marketers who bring our stories to life across audiences, platforms, and brands. In this role, you'll gain hands-on experience inside a dynamic marketing organization, learning how campaign strategies are built, how teams collaborate, and how the operational backbone of marketing helps our stories resonate globally.

This full-time, 12-week internship is based in Burbank, CA (May - August 2026) and supports the Marketing Strategy & Operations team as they develop campaign plans, organize workflows, partner with cross-functional teams, and enable best-in-class marketing across key franchises.

What You Will Do:
• Learn how multi-channel marketing campaigns are structured, from timelines and strategy briefs to creative milestones and rollout sequencing.
• Organize project documents, campaign calendars, and meeting agendas to help teams stay coordinated and on schedule.
• Build and design presentations, recaps, and performance summaries that support strategic decision-making and future planning.
• Conduct research and social listening to identify audience insights, competitive activity, and cultural trends that inform campaign strategy and future plans.
• Support senior-level executives on key initiatives as needed, gaining exposure to leadership priorities and strategic decision-making.

Required Qualifications & Skills
• Strong organizational skills and experience managing multiple projects and tasks.
• Proficiency with Microsoft Office (Keynote, PowerPoint, Excel), deck presentation/design, and basic familiarity with emerging AI tools and language models.
• Experience collaborating in team-based or cross-functional environments.
• Ability to analyze information, social commentary, and communicate insights clearly.
• High attention to detail, resourcefulness, and a proactive approach to problem-solving.
• Interest in brand marketing, campaign development, and entertainment marketing.

Preferred Qualifications & Skills
• Academic experience in marketing, advertising, film, or a related field.
• Familiarity with project management (Airtable, Asana, Smartsheet) and presentation tools (Keynote, Canva, PowerPoint, Slides, etc).
• Experience with audience or competitive research and in-depth understanding of social media and platforms.

Education:
• Junior or Senior year preferred.
• Major or coursework in Marketing, Communications, Business Administration, Advertising, Media, or related fields preferred.

Eligibility Requirements & Program Information:

Candidates for this opportunity MUST meet all of the below requirements:
• Be enrolled in an accredited college/university pursuing a degree taking at least one class at time of application OR currently participating in a Disney College Program or Disney Internship.
• Current Disney Interns, College, International, or Culinary Program Participants: You may only work for ONE consecutive year (12 months) in any combination of an internship and/or program.
• Be at least 18 years of age
• Possess unrestricted work authorization

Additional Information:
• Must provide full work availability from May/June through August 2026.
• Must provide own housing and transportation, position is located in Burbank, CA.