Digital Ad Sales Planner
Tennis Channel
New York, NYThis was removed by the employer on 4/9/2018 5:21:00 PM PST
Not to worry we have many other jobs on the site;
Browse all jobs
Browse the Advertising Category
Browse the Sales Category
Search for Digital Ad Sales Planner jobs in New York-NY
Search all Digital Ad Sales Planner postings
Full Time Job
Our Digital Ad Sales Planner provides support for all aspects of the ad sales process. This individual is a member of a highly motivated Cross Platform- Ad Sales team at Tennis Channel where account relationship building and customer satisfaction are keys to a successful candidate. This position is based in New York City.
Daily Responsibilities will include, but are not limited to the following:
• Teams with Account Executive to understand agency/client goals and objectives and brainstorm solutions
• Accountable for campaign results and provides clients with strategic and tactical guidance to achieve online marketing objectives
• Combines data analytics and client feedback to configure, operate, and optimize campaigns to meet client objectives
• Works with all internal departments (Ad Ops, Marketing, Management, Site Team, etc.) on the development and implantation of client campaigns
• Creates media plans that meet customer needs and maximize revenue for Tennis Channel complimenting TV and Print proposals
• Works closely with Planning Manager to tactically drive company-wide goals and improve operational sales process
• Manages client relationships and deliver superior customer service
• Handles client services and ensures all digital campaigns get live, including collection of assets and liaising with Ad Ops to ensure campaigns go live as expected
• Leads the monitoring and reporting of campaign performance and proactively communicates any issues to internal team and client, when necessary
• Communicates campaign highlights and/or red flags to AE/Planning Manager to enable resolution with client
• Monitors campaigns to ensure delivery (running internal and 3rd party reporting) and assists with billing
• Ensures post-campaign research studies are properly coordinated, where applicable
• Delivers campaign recap to AEs and/or clients summarizing performance
• Coordinates with Account Executives on development of renewal strategies based on client/program insights
Qualifications:
• Ability to manage client expectations
• Must know media math, pricing, inventory allocations and posting of schedules
• Above average proficiency in Excel and PowerPoint
• Understanding of the basics of digital advertising with a functional knowledge of digital ad products
• Experience with and knowledge of the terminology and mechanics of the online advertising industry
• Exceptional attention to detail
• Solid communication, analytical and organizational qualities are key
• Ability to multi-task, efficiently manage time and prioritize deliverables
• Comfortable in a fast-paced and changing environment
• Able to work independently and as a team member focusing on the overall success of the team, the clients and the company
• Knowledge of Broadway is a plus
Requirements:
• Bachelor’s degree
• Minimum 3-5 years of experience in strategic planning (either at an agency or with a publisher) or digital sales
• Proficient in DFP; Knowledge of Broadway Systems a plus
• Proficient in Media Math
Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!